Marketing Officer

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profile Job Location:

Nairobi - Kenya

profile Salary: Not Disclosed
profile Experience Required: 5years
Posted on: 17 hours ago
Vacancies: 1 Vacancy

Job Summary

Company Overview:
Our Client is a private international fully boarding Catholic girls secondary school offering the CBE8-4-4 and the British Curriculum (Year 911; IGCSE) systems of education.


Key Responsibilities:
  • Developing and implementing effective marketing and branding strategies to promote the schools programs and values.
  • Supporting student recruitment initiatives through outreach activities school visits and participation in education fairs and exhibitions.
  • Coordinating and organizing marketing events such as open days school visits academic exhibitions and community outreach programs.
  • Promoting and safeguarding the schools brand and corporate image across all communication channels.
  • Developing original content creating engaging campaigns and finding unique ways of telling the schools story in ways that resonate with prospective students and families.
  • Developing and coordinating marketing and promotional materials including brochures newsletters prospectuses and institutional profiles.
  • Building and maintaining strong relationships with parents alumni partner schools education consultants and other stakeholders.
  • Conducting market research and analysis to identify trends opportunities and competitor activities within the education sector.
  • Supporting public relations initiatives and maintaining positive engagement with the media and the community.
  • Working closely with the admissions team to align marketing efforts with student enrolment targets.
  • Assisting in the planning and management of marketing budgets to ensure effective use of resources.
  • Managing the schools digital marketing platforms and online presence including the website and social media.


Requirements

Qualifications and Experience:
  • A Bachelors Degree in Marketing Business Administration Communications Public Relations or a related field from a recognized institution.
  • A Masters Degree will be an added advantage.
  • At least seven (7) years relevant experience preferably within an educational institution or similar environment.
  • Ability to lead a team and monitor the progress of the team
  • Ability to gather marketing intelligence
  • Computing experience and knowledge of marketing systems such as CRM
  • Demonstrated experience in marketing strategy development brand management and stakeholder engagement.
  • Strong communication interpersonal and organizational skills.
  • Proficiency in digital marketing tools social media management and basic data analytics.
  • High levels of creativity initiative and attention to detail.


HOW TO APPLY:

Qualified candidates are encouraged to share their CV via with the email subject line "Marketing Officer" .

Please note only shortlisted candidates will be contacted.

Applications will be reviewed on a rolling basis.


Required Skills:

At least seven (7) years relevant experience preferably within an educational institution or similar environment. Ability to lead a team and monitor progress of the team Ability to gather marketing intelligence Computing experience and knowledge of marketing systems such as CRM Demonstrated experience in marketing strategy development brand management and stakeholder engagement. Strong communication interpersonal and organizational skills. Proficiency in digital marketing tools social media management and basic data analytics. High levels of creativity initiative and attention to detail.


Required Education:

A Bachelors Degree in Marketing Business Administration Communications Public Relations or a related field from arecognized institution.A Masters Degree will be an added advantage.

Company Overview:Our Client is a private international fully boarding Catholic girls secondary school offering the CBE8-4-4 and the British Curriculum (Year 911; IGCSE) systems of education.Key Responsibilities:Developing and implementing effective marketing and branding strategies to promote the sc...
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