Social Media Specialist
Job Summary
Do you enjoy managing social media in a way that actually drives engagement strengthens communication and supports real organizational priorities not just posting content Are you someone who can think ahead stay organized and make smart decisions about what gets posted when and why without needing constant direction
If so we may be looking for you!
Miami REALTORS is seeking a Social Media Specialist to own the day-to-day management of the organizations social media presence across multiple platforms. This role is responsible for executing a consistent content strategy coordinating with internal teams and ensuring messaging is timely accurate and aligned with organizational priorities.
Join one of the most visible and dynamic REALTOR associations in the country and play a key role in shaping how a 60000 member organization communicates engages and connects through social media. Miami REALTORS offers a collaborative action-oriented environment where professionals are encouraged to contribute take ownership and continuously develop. Expectations are high priorities evolve quickly and strong execution is essential. This culture has earned recognition as the #1 workplace in Miami-Dade County and a Top Workplace in South Florida for three consecutive years.
Responsibilities include:
Social Media Management
Own and manage day-to-day social media activity across all platforms
Ensure consistency in brand voice tone and messaging
Monitor accounts respond to comments and inquiries and manage public-facing interactions professionally
Identify and escalate potential reputational risks when needed
Content Development & Curation
Create and publish content using existing assets photography and design resources
Write clear polished and engaging captions aligned with organizational messaging
Adapt materials for social platforms while maintaining brand standards
Highlight member achievements programs and organizational initiatives
Content Planning & Coordination
Own and manage a structured well-executed content calendar across platforms and priorities
Coordinate with internal teams to gather information and assets
Ensure timely promotion of events education and key initiatives
Identify opportunities to increase engagement including recommending paid promotion when appropriate
Adjust content strategy based on performance and engagement trends
Collaboration with Internal Teams
Work closely with leadership marketing communications and program staff to ensure accurate and effective messaging
Coordinate with designers and photographers to leverage existing visual assets
Support organizational initiatives through social media campaigns and announcements
Community Engagement & Interaction
Encourage meaningful interaction and participation across social channels
Facilitate conversations that strengthen relationships with members and stakeholders
Identify emerging discussions relevant to the organization and respond appropriately
Amplify member voices and organizational achievements when appropriate
Knowledge and skills required:
Social media management and digital communication expertise across multiple platforms
Strong copywriting with the ability to create clear polished and engaging messaging
Ability to manage multiple priorities and execute in a fast-paced environment
Ability to plan and maintain a consistent content calendar
Strong professional judgment and responsiveness in public-facing communication
Ability to use data and insights to improve engagement and performance
Proficiency with content creation tools such as Canva Adobe Creative Suite or similar
Familiarity with video editing tools such as CapCut preferred
Bilingual capability preferred
Ability to use AI as a tool not a dependency
Experience:
We are seeking a candidate with experience managing social media digital content or online community engagement for an organization or brand. The ideal candidate has managed multiple social media accounts created content using existing visual assets and brand materials and engaged with audiences in a timely and professional manner. They are comfortable working across teams while staying organized and responsive in a fast-paced environment where initiative and follow-through are expected. A creative background is important a design background is a plus and bilingual capability particularly English and Spanish is preferred.. This role requires a high level of initiative and ownership. The right person will identify what needs to be done and move it forward without waiting for direction.
Education:
Background in marketing communications digital media design or a related field is helpful
A creative background with the ability to generate and translate ideas into content is important
Salary and Benefits:
The salary range is $55000$65000 annually depending on experience. The compensation package includes medical insurance and access to a dental savings plan. The organization also offers a 401(k) plan with matching opportunities.
Compensation is commensurate with experience.
To arrange a confidential interview send a résumé by responding to this ad or contact .
Required Experience:
IC