Digital Marketing Specialist

Digital Marketing Specialist - Revenue Operations Specialist
Compensation: Starting pay of $56000 to $70000 annually three performance bonuses a year!
Location: Salina KS or Sidney NE (This is NOT a remote position.)

Huyett is a leading B2B master distributor and manufacturer serving OEMs distributors and manufacturers that rely on speed accuracy and reliability to keep their operations running. As our digital and sales channels continue to scale the ability to connect marketing activity directly to revenue outcomes is critical.

The Digital Marketing Specialist Revenue Ops Specialist plays a key role in that connection. This position is responsible for leveraging HubSpot as a revenue engine supporting accountbased marketing (ABM) managing lead and pipeline operations and ensuring highquality data flows across Marketing Sales Operations Outside Sales and ECommerce.

This is a handson systemsoriented role for someone early in their RevOps career who enjoys building processes working in HubSpot daily and enabling sales teams with better data visibility and followup. The work directly impacts how Huyett identifies engages and converts highvalue accountsimproving customer acquisition pipeline efficiency and longterm customer lifetime value.

What Youll Do

HubSpot & Revenue Operations

• Configure and maintain HubSpot lifecycle stages lead statuses deal stages pipelines and custom properties aligned to Huyetts revenue process
• Build test and optimize workflows for lead capture scoring enrichment routing and followup
• Support marketingtosales handoff by maintaining SLAs routing logic and task/queue automation
• Document processes and ensure consistent system usage across teams

AccountBased Marketing (ABM) Support

• Build and maintain target account and contact lists based on ICPs firmographics and buying roles
• Support multitouch ABM programs (email nurtures sales followup reporting) within HubSpot
• Track account engagement and progression through the funnel to identify salesready opportunities

Data Enrichment & Prospecting

• Use ZoomInfo (or similar tools) to prospect and enrich company and contact data
• Maintain data quality standards including completeness normalization and duplicate management
• Ensure enriched data supports accurate segmentation routing and reporting

Campaign & Email Operations

• Build and QA email campaigns landing pages forms lists and CTAs in HubSpot
• Apply segmentation strategies to deliver relevant messaging to prospects and customers
• Support designers and content creators by coordinating assets and final campaign setup

Reporting & Funnel Visibility

• Create and maintain dashboards and reports covering:
  • Lead volume and conversion (MQL SQL)
  • Pipeline health and opportunity progression
  • ABM engagement and campaign performance
• Deliver regular insights to Marketing Sales Ops and leadership to support decisionmaking

CrossFunctional Collaboration

• Work closely with Sales Operations Outside Sales Marketing and ECommerce teams
• Support training and adoption of HubSpot processes and reporting
• Act as a bridge between systems and teams to reduce friction and improve execution

Why This Role Matters at Huyett

• Directly supports revenue growth by improving lead quality and sales followup
• Enables accountbased strategies critical to B2B manufacturing and distribution
• Improves visibility across the customer journey from first touch to repeat purchase
• Establishes Revenue Operations as a scalable competency for the companys next phase of growth

What Success Looks Like

• Clean reliable HubSpot data supporting confident sales outreach
• Faster more consistent lead followup from Marketing to Sales
• Improved conversion rates and clearer pipeline visibility
• Strong adoption of HubSpot processes across teams

Required Qualifications

• 13 years of handson experience using HubSpot (Marketing Hub required; Sales or Ops Hub a plus)
• Experience building workflows lists properties and reports in HubSpot
• Understanding of lead management pipeline concepts and marketing automation
• Strong attention to detail and comfort working with data and systems
• Ability to follow defined processes while identifying opportunities for improvement

Preferred Qualifications

• Experience with ZoomInfo or other data enrichment/prospecting tools
• Exposure to B2B marketing ABM or sales enablement workflows
• HubSpot certifications (Marketing Software Sales Software RevOps)
• Intermediate Excel or Google Sheets skills

Work Environment:This is a manufacturing plant environment. Exposure to high temperatures moving machinery moving equipment heights and confined spaces.

EEOE:Huyett is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race color religion sex national origin age disability or genetic information.

To Learn More About Huyett:

• See to learn about the companys products services and commercial offerings.