Marketing Analytics Manager

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology we make access simple and secure for millions of homeowners businesses and communities worldwide. Our flagship brands LiftMaster and Chamberlain are found in 51 million homes and 14 million people rely on the myQ app daily.

Essential Duties and Responsibilities

• Develop and maintain a unified measurement framework spanning the full consumer journey including awareness consideration acquisition engagement and retention

• Define KPIs metric hierarchies and standardized reporting structures across all marketing channels and business units to ensure consistent performance evaluation

• Lead the implementation of multi-touch attribution models incrementality testing and media mix modeling to accurately quantify channel impact

• Partner with IT and Data teams to ensure tagging tracking and data infrastructure remain accurate scalable and privacy compliant including server-side tagging data clean rooms and modeled conversions

• Build and maintain always on performance dashboards in Tableau Power BI or Looker to give marketers and leadership real time visibility into results

• Automate recurring reports to eliminate manual workflows and free capacity for higher order analytical insight and strategic decision making

• Establish weekly monthly and quarterly performance cadences supported by standardized templates and clear insight driven narratives

• Synthesize disparate data sourcespaid media organic web analytics CRM product usage and e-commerceinto coherent stories about customer behavior and overall marketing effectiveness

• Proactively surface trends anomalies and growth opportunities paired with clear actionable recommendations that guide channel campaign and investment decisions

• Design and execute A/B and multivariate tests across marketing channels advancing a culture of continuous experimentation and optimization

• Support annual planning and budget allocation by developing data driven scenarios ROI models and performance projections

• Serve as the analytics liaison to IT/Data ensuring marketing requirements are effectively represented and prioritized within broader data platform roadmaps

• Partner closely with the digital and web teams to enable end to end tracking accurate attribution and unified performance visibility

• Educate and upskill marketers on data literacy and analytical best practices strengthening a data fluent insight led marketing culture

• Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams

• Protect Chamberlain Groups reputation by keeping information confidential

• Maintain professional and technical knowledge by attending educational workshops reading professional publications establishing personal networks and participating in professional societies

• Contribute to the team effort by accomplishing related results and participating on projects as needed

Minimum Qualifications

• Bachelors Degree

• 35 years in marketing analytics digital analytics or a closely related data role ideally in DTC SaaS connected hardware or a tech-enabled brand

• Experience with CRM/CDP platforms: Salesforce HubSpot Segment or similar

• Expert in web/digital analytics: GA4 Adobe Analytics or equivalent

• Proficient in BI tools: Tableau Power BI Looker or Domo

• Working knowledge of SQL; Python or R a meaningful plus

• Strong command of digital marketing channel measurement: paid search paid social programmatic email SEO

• Moves fluidly between granular analysis and executive storytelling

• Solid grasp of statistical concepts: significance testing regression cohort analysis LTV modeling

• Translates complex data for non-technical audiences with clarity and confidence

• Comfortable presenting directly to senior marketing and business leadership

Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply. Were proud to be an Equal Opportunity Employer and youll be considered for this role regardless of race color religion sex national origin age sexual orientation ancestry; marital disabled or veteran status. Were committed to fostering an environment where people of all lived experiences feel welcome.

Persons with disabilities who anticipate needing accommodations for any part of the application process may contact in confidence .

NOTE: Staffing agencies headhunters recruiters and/or placement agencies please do not contact our hiring managers directly.