The Social Marketing Operations Specialist II drives the seamless execution of social marketing efforts by optimizing processes managing tools and workflows and coordinating across crossfunctional teams. This role ensures the timely highquality delivery of both paid and organic social content while upholding platform best practices and maintaining operational excellence with internal partners and external vendors.

The specialist plays a key role in shaping and improving operational processes with opportunities to build and maintain playbooks streamline workflows and introduce efficiencies that positively impact the broader social marketing team. The position supports both paid and organic social channels offering exposure to performance insights platform trends and strategic decisionmaking.

Successful candidates are comfortable driving timelines holding stakeholders accountable and making daytoday prioritization decisions in a fastpaced environment. This role manages high volumes of work across concurrent initiatives and partners closely with internal teams and external agencies making strong communication and relationshipbuilding skills essential.

Essential Job Functions

• Develop maintain and continuously refine social marketing operational processes and service level agreements (SLAs) to ensure timely and effective execution.
• Serve as the primary administrator and subject matter expert for key social and workflow tools including JIRA Sprinklr and Ziflow.
• Coordinate with internal stakeholdersincluding Creative Legal Brand and Patient Family Outreachto manage content reviews and approvals and ensure crossdepartmental alignment.
• Track analyze and report on organic and paid social performance using tools such as Meta Business Suite and Sprinklr.
• Support the development and ongoing optimization of the social content calendar by providing insights on performance timing audience engagement and content gaps.
• Stay current on social media platform updates trends and best practices; proactively share recommendations with internal partners.
• Maintain and organize templates documentation and operational playbooks to ensure consistency efficiency and knowledge sharing across the team.
• Create and maintain documentation for processes tools and workflows; develop and update training materials to support onboarding and ongoing team education.
• Manage the intake tracking and prioritization of creative requests through JIRA ensuring briefs are complete and timelines are met.
• Act as a liaison with external agencies to align on timelines deliverables workflows and platform best practices.

Job Requirements

• Bachelors degree in Journalism English Marketing Advertising Information Technology or a related field
• 23 years of experience in social media operations digital marketing or a related role
• Experience managing workflows timelines and crossfunctional stakeholders in a fastpaced environment
• Familiarity with social media management and collaboration tools (e.g. JIRA Sprinklr Ziflow Meta Business Suite)

Work Location

This position is based at ALSACs National Executive Office in Memphis TN and is eligible for a hybrid work schedule.