Partner Marketing Manager, Brand and Integrated Marketing Fire TV
Santa Monica, CA - USA
Job Summary
The Partner and Growth Marketing team is responsible for enabling best in class marketing with our Fire TV app partners while driving growth for Fire TV. We are seeking hands-on Marketing Manager to manage partner relations curate title selection and manage partner this role you will have an opportunity to work cross functionally with a broad array of internal stakeholders and external partners - helping coordinate campaigns as well as managing our yearly campaign calendar.
This position offers an opportunity to leverage your creative marketing skills and passion for entertainment with the one of the worlds leading technology companies while experiencing the excitement and explosive growth of the streaming world.
Key job responsibilities
- Drive integrated marketing ideas that creatively break through while driving core KPIs around awareness customer acquisition subscription growth and engagement.
- Collaborate closely with the broader Fire TV product and business teams Business Development Amazon Ads and other key internal partner teams.
- Develop and execute test and learn plans (copy creative targeting) for continuous performance improvement and optimization of campaigns.
- Drive operational excellence through the development and maintenance of scalable frameworks SOPs and best practices that enable consistent high-quality campaign execution and continuous improvement across the team.
- Identify win-wins for Fire TV and partner to aid in the negotiation and sell-in of co-marketing programs.
- Provide inputs into status updates and quarterly business reviews for senior leadership.
A day in the life
The Partner Marketing Manager at Fire TV will manage a roster of accounts that includes weekly or monthly calls and up to daily correspondence with partners. This role will determine strategic plans in conjunction with the partner and internal stakeholder teams that lead to customer obsessed campaigns in support of key business objectives.
About the team
The Fire TV Brand and Integrated Marketing team oversees brand marketing manages owned marketing channels ideates and executes full-funnel 360 degree marketing campaigns and manages the marketing and growth relationships with streaming content partners.
- Bachelors degree or experience in written and oral communication including the ability to communicate with all levels in the organization (technical business executive)
- Experience using data and metrics to determine and drive improvements
- Experience in building executing and scaling cross functional marketing programs
- 3 years of professional non-internship marketing experience
- Experience in partnership marketing
- Experience in the entertainment industry
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Santa Monica - 93300.00 - 163300.00 USD annually
USA WA Seattle - 93300.00 - 163300.00 USD annually
Required Experience:
Manager
About Company
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