Program Manager, Category Marketing, Marketing Strategy and Programming, Whole Foods Market

The Program Manager Category Marketing role sits on the Worldwide Grocery Marketing team. This team member will work in close partnership with category merchants and internal marketing teams to define execute and measure events programs and related category marketing initiatives and promotions across multiple Grocery organizations including Whole Foods Market. This team member must be a meticulous executor and capable of managing multiple projects within a fast-paced environment. It will be imperative that this team member have strong business acumen sound customer understanding and possess strong knowledge of retail marketing.

Key job responsibilities
* Own events and programs from brief creation to go-to-market for assigned categories and events demonstrating strong Ownership and Bias for Action.
* Develop strong and collaborative working relationships with the broader retail marketing team across WWGS and Whole Foods Market.
* Define and communicate category program objectives strategies requirements and updates to key stakeholder groups using data-driven insights.
* Partner with internal merchandising channel and creative teams to ensure program marketing plans deliver on objectives and strategies while maintaining Customer Obsession.
* Ensure accuracy across all event promotion and category marketing deliverables and assets demonstrating high standards and attention to detail.
* Work closely with analytic teams to translate insights into action and report on program performance using Amazons data visualization and analytics tools.
* Support the execution of other related promotion and category marketing efforts for assigned categories.
* Serve as a steward and champion for Retail Marketing efforts with internal and external teams.
* Support other projects as assigned demonstrating flexibility and Dive Deep mentality.

Skills:

* Strong business acumen and a proven track record of delivering results through high-impact marketing programs demonstrating Amazons Leadership Principles of Deliver Results and Think Big.
* Detail-oriented with a commitment to excellence in all facets of your work embodying Amazons Insist on the Highest Standards principle.
* Strong communication skills both written and verbal with experience in Amazons narrative-driven culture and document formats.
* Capable of evaluating creative with good eye for customer-facing copy and design always maintaining Customer Obsession.
* Experience with Amazons retail marketing systems and tools (e.g. Retail Analytics Marketing Cloud A/B testing frameworks) preferred.
* Curious and highly engaged in the work and team. Inquisitive resourceful and proactive demonstrating Learn and Be Curious.
* Collaborative and have demonstrated success in building cross-functional partnerships and earning trust across Amazons organizational boundaries.
* Ownership of your projects programs and steps in to help others when needed embodying Amazons Ownership principle.
* Agility and the ability to prioritize and multitask across various projects and workstreams in Amazons fast-paced environment.
* Experience with Amazons working backwards methodology including creating PR/FAQs and 6-pager documents.
* Familiarity with Amazons grocery ecosystem including online grocery physical stores and Whole Foods Market integration points.



- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Bachelors degree in a relevant field or equivalent work experience

- Experience working with a Content Management System (e.g. Wordpress Drupla Joomla etc.)
- Experience using integrated campaigns to solve brand/business challenges
- Experience with customer segmentation profiling and targeting

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at TX Austin - 60400.00 - 105700.00 USD annually