Communications Director
Job Summary
Job Description:
Job Summary
As a member of the Mars Snacking China Corporate Affairs team the Communications Director develops and executes integrated communications strategies spanning corporate and brand storytelling campaigns media relations and executive close partnership with cross-functional teams the Director ensures cohesive year-round communications that advance business objectives and strengthen corporate reputation all while aligning with Mars culture and values.
What are your main responsibilities
Lead and execute external communications strategies for major corporate and business programs supporting key initiatives including product launches business partnerships seasonal and social impact campaigns and driving meaningful media coverage.
Lead insight-driven integrated brand PR campaigns with a proven track record of delivering results.
Build and maintain strong productive relationships with traditional and non-traditional media with a focus on top-tier national and trade media outlets.
Monitor trends across earned owned and paid media to inform and evolve communications strategies.
Leverage targeted consumer communications to increase brand relevance alignment and affinity.
Provide strategic communications counsel grounded in a deep understanding of internal and external environments; develop and implement effective communications plans in partnership with relevant functional teams.
Cultivate strong relationships with leaders at all levels as well as agencies partners community organizations key media and influencers.
What are we looking for
Bachelors degree or equivalent work experience in Public Relations Communications Journalism Marketing Business or a related field.
15 years of experience in corporate communications brand communications marketing or public relations.
Proven ability to influence and advise senior leadership within a multinational organization with expertise in leading projects across functions in China and globally.
Demonstrated success in delivering complex large-scale projects on time and within scope coupled with a strong completer-finisher mindset.
Experience in the FMCG or consumer goods industry are preferred.
Excellent written and verbal communication and presentation skills in both English and Chinese.
High learning agility and the capacity to work autonomously solve problems proactively and continuously seek feedback for improvement.
What can you expect from Mars
- Work with diverse and talented Associates all guided by the Five Principles.
- Join a purpose-driven company where were striving to build the world we want tomorrow today.
- A strong focus on learning and development support from day one including access to our in-house Mars University.
- An industry-competitive salary and benefits package including a company bonus.
Required Experience:
Director
About Company
Mars proudly makes the treats, nutritious meals, and many of your favorite products. Learn why we’re ready to become a part of your family.