Associate Manager, Channels & Communities
Basel - Switzerland
Job Summary
At Roche you can show up as yourself embraced for the unique qualities you bring. Our culture encourages personal expression open dialogue and genuine connections where you are valued accepted and respected for who you are allowing you to thrive both personally and professionally. This is how we aim to prevent stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche where every voice matters.
The Position
Group Communications (GC) is responsible for creating a lasting positive image of Roche and representing the companys voice at a Group level. We communicate Roches strategy and how we deliver on our purpose of Doing now what patients need next to Roche colleagues and external audiences. The Brand & Digital Experience Centre of Excellence (CoE) is where creativity insight and technology come together to shape how the world experiences Roche. Our mission is to turn brand into experience delivering powerful storytelling seamless digital platforms and campaigns that build trust inspire connection and advance health.
The Position
As Associate Manager Channels & Communities you will support Roches day-to-day digital engagement and publishing activities helping deliver content that informs inspires and connects audiences worldwide. Reporting to the Head of Channels & Communities you will help manage and grow Roches digital communities ensure meaningful interactions and support the execution of channel strategies closely aligned with campaigns and brand priorities.
The Opportunity
To excel in this role you will undertake a variety of tasks aimed at enhancing our digital presence and audience connection:
Community Management: Help manage day-to-day community engagement including monitoring moderating and flagging relevant audience interactions or emerging issues.
Content Publishing: Assist in preparing and scheduling posts through Roches publishing tools (e.g. Sprinklr) and help maintain social content calendars and asset libraries.
Support the execution and continuous optimisation of channel strategies ensuring alignment with campaign objectives audience needs and overall brand and engagement goals
Creative Collaboration: Partner with Creative Solutions and Campaign Activation teams to ensure content aligns with brand objectives.
Advocacy & Executive Support: Provide support to the employee advocacy programme and contribute to executive visibility activities through content drafts and analytics.
Performance Tracking: Gather and consolidate social performance metrics in collaboration with the Intelligence chapter to support reporting and insights.
Governance & Compliance: Ensure all activities remain in strict compliance with Roches brand tone and digital governance standards.
Continuous Improvement: Stay up to date with social media trends and tools attending necessary training to share new ideas with the team.
Who You Are
You are a digitally fluent communicator with curiosity and a proactive attitude. We are looking for a professional who meets the following criteria:
Experience & Education: Typically 2-5 years of experience in social media or digital communications supported by a Bachelors degree or equivalent experience. Industry experience in a regulated environment like Pharmaceuticals is a plus.
Publishing Expertise: Proven experience in orchestrating and executing multi-channel content publishing strategies across platforms like LinkedIn X Instagram and YouTube.
Communication Skills: Outstanding written and verbal communication skills in English; proficiency in German or other languages is a significant advantage.
Collaborative Mindset: Effective influencing and collaboration skills with the ability to work comfortably in a fast-paced multicultural environment.
Technical & Analytical Interest: Strong organisational skills with a keen interest in digital storytelling community engagement and analytics.
Primary Location: Basel is the primary location. Additional locations may be considered at the hiring managers discretion.
Ready for the next step We look forward to hearing from you. Apply now to discover this exciting opportunity!
Who we are
A healthier future drives us to innovate. Together more than 100000 employees across the globe are dedicated to advance science ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities foster creativity and keep our ambitions high so we can deliver life-changing healthcare solutions that make a global impact.
Lets build a healthier future together.
Roche is an Equal Opportunity Employer.
Required Experience:
Manager
About Company
F. Hoffmann-La Roche AG is a Swiss multinational healthcare company that operates worldwide under two divisions: Pharmaceuticals and Diagnostics. Its holding company, Roche Holding AG, has bearer shares listed on the SIX Swiss Exchange. The company headquarters are located in Basel.