Solution Architect – Salesforce Marketing Cloud & Agentforce for Marketing (Remote)

Title: Solution Architect Salesforce Marketing Cloud & Agentforce for Marketing
Location: Remote

Role Overview

We are seeking an experienced Solution Architect to lead the design and implementation of Salesforce Marketing Cloud and Agentforce for Marketing solutions. This role will be responsible for translating business requirements into scalable high-performing marketing technology architectures that enable personalized customer engagement automation and data-driven decision-making.

The ideal candidate brings deep expertise in Salesforce Marketing Cloud strong architectural thinking and hands-on experience delivering complex cross-channel marketing solutions integrated with enterprise systems.

Key Responsibilities

Solution Architecture & Design

• Lead end-to-end architecture for Salesforce Marketing Cloud and Agentforce for Marketing implementations
• Design scalable secure and high-performing solutions aligned with business objectives
• Define data models integration patterns and automation strategies
• Establish best practices for multi-channel campaigns (email SMS push web personalization etc.)

Implementation & Delivery

• Oversee implementation of Marketing Cloud modules (Journey Builder Email Studio Automation Studio etc.)
• Design and implement Agentforce-driven marketing workflows and AI-powered engagement strategies
• Collaborate with developers administrators and business stakeholders to ensure successful delivery
• Provide technical leadership during all phases of the project lifecycle

Integration & Data Strategy

• Architect integrations between Salesforce Marketing Cloud CRM systems CDPs and third-party platforms
• Define data governance segmentation strategies and customer data unification approaches
• Ensure data quality compliance and security across marketing systems

Stakeholder Engagement

• Partner with marketing IT and business teams to gather requirements and define solutions
• Translate complex technical concepts into business-friendly language
• Act as a trusted advisor to clients and internal stakeholders

Innovation & Optimization

• Identify opportunities to leverage AI automation and personalization to enhance marketing performance
• Continuously optimize campaigns journeys and system performance
• Stay current with Salesforce ecosystem updates and emerging marketing technologies

Required Qualifications

• Bachelors degree in Computer Science Information Systems Marketing or related field
• 5 10 years of experience in marketing technology or CRM solution architecture
• Hands-on experience with Salesforce Marketing Cloud (SFMC)
• Proven experience designing and delivering complex marketing automation solutions
• Strong understanding of data architecture APIs and system integrations
• Experience with SQL AMPscript and/or server-side scripting
• Excellent communication and stakeholder management skills

Preferred Qualifications

• Experience with Agentforce for Marketing or similar AI-driven marketing platforms
• Salesforce certifications (e.g. Marketing Cloud Consultant Marketing Cloud Architect Salesforce Solution Architect)
• Experience with Customer Data Platforms (CDPs) and personalization engines
• Familiarity with privacy regulations (GDPR CCPA) and data compliance frameworks
• Experience in Agile delivery environments