Manager, V1 Community Marketing
Carlsbad, CA - USA
Job Summary
Vuori is seeking a dynamic and strategic leader to oversee and drive the success of Vuoris V1 Community Program. The V1 Community Marketing Manager will be responsible for the development execution and evolution of the program with a strong focus on program management community engagement initiatives V1 Leader growth and marketing of program.
What youll get to do:
- Lead the strategy and execution of the V1 Community Program including applications renewals benefits product strategy and community experiences that deepen brand connection
- Own the endtoend gotomarket planning and lifecycle of the V1 Community Program aligned with brand storytelling retail priorities and marketing objectives
- Oversee program operations and governance including eligibility discounting category management policies and member communications
- Develop and execute annual quarterly and monthly plans that drive community engagement retail traffic and sustainable program growth
- Lead the V1 Leader program including growth strategy criteria contracts product seeding performance tracking and deliverables
- Build and nurture meaningful relationships with local fitness communities and key partners to activate Vuoris presence through gifting events and instore experiences
- Drive continuous program innovation through crossfunctional collaboration ensuring alignment with brand retail and business strategies
- Leverage data analytics and consumer insights to measure performance uncover opportunities and share learnings with leadership
- Lead internal and external communications including email marketing strategy editorial planning and creative brief development
- Manage mentor and grow the V1 Community team and V1 Leaders cohort overseeing events activations and daytoday execution
Qualifications :
Who you are:
- Bachelors degree or equivalent years of experience preferred
- Experience working across a variety of teams including creative retail social influencer PR customer service tech and legal
- 6 years of experience in brand marketing marketing analytics community and/or events
- 3 years of experience leading ambassador or influencer relationships
- Experience leading and managing a team.
- Proactive leader with the ability to juggle multiple programs and projects at once
- Must enjoy working out and taking group fitness classes
- Experience leading a discount ambassador or pro-deal program for a brand a plus
- Experience with project management tools like Asana
- Excellent communication skillsboth written and verbal
- Self-starter with the ability to work independently
- Passion for cultivating a community of like-minded individuals
- Values building authentic relationships
- Athletic retail fitness or health and wellness industry experience a plus
Additional Information :
Our investment in you:
At Vuori were proud to offer the following to our employees:
- Health Insurance
- Savings and Retirement Plan
- Employee Assistance Program
- Generous Vuori Discount & Industry Perks
- Paid Time Off
- Wellness & Fitness benefits
The salary range for this role is $100900 per year - $129780 per year. This role is bonus eligible.
Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Full-time
About Company
Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression, and life. We aim to ... View more