Marketing Deployment Executive
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
HRSI is looking for Marketing Deployment Executive for one of its leading client
Key Responsibilities
- Drive guided trial initiatives to enhance consumer engagement and product experience
- Ensure VOQ (Voice of Quality) is maintained at 95% through well-trained Brand Ambassadors
- Plan and execute deployment of Brand Ambassadors across assigned markets in line with national strategy
- Track and deliver monthly consumer contact targets against defined KPIs
- Monitor on-ground performance identify gaps and implement corrective actions
- Ensure consistency in brand experience across all consumer touchpoints
- Coordinate closely with field teams to ensure smooth execution alignment and reporting
Critical Skills & Capabilities
- Strong execution and deployment planning skills
- Ability to manage and motivate field teams and Brand Ambassadors
- Data-driven mindset with ability to track KPIs and identify performance gaps
- Attention to detail to ensure consistency in brand experience
- Strong coordination and stakeholder management skills
- Problem-solving ability with a proactive approach to corrective actions
- Clear communication and reporting skills
Preferred Background
- Experience in field marketing trade marketing or brand activation roles
- Exposure to managing on-ground teams or Brand Ambassadors
- Background in FMCG nicotine alternatives or similar fast-paced consumer categories
- Familiarity with KPI tracking performance management and reporting tools
- Bachelors degree in marketing Business or a related field