Product Marketing Expert SAP Business Data Cloud

We help the world run better
At SAP we keep it simple: you bring your best to us and well bring out the best in you. Were builders touching over 20 industries and 80% of global commerce and we need your unique talents to help shape whats next. The work is challenging but it matters. Youll find a place where you can be yourself prioritize your wellbeing and truly belong. Whats in it for you Constant learning skill growth great benefits and a team that wants you to grow and succeed.

Job Title:Product Marketing Expert - SAP Business Data Cloud

What youll build:

Join our dynamic Technical Product Marketing team as the chief evangelist for SAP Business Data Cloud. This pivotal role blends strategic thinking with a deep understanding of customer buying decisions impacting SAPs presence in the cloud data market. The role is evenly split between external evangelism and technical storytelling.

Key Responsibilities

• Positioning and Messaging: Develop unique value propositions tailored to buyer personas. Lead marketing efforts and guide sales execution to enhance customer engagement and drive solution adoption. Translate strategic messaging into technically credible narratives that resonate with architects engineers and data practitioners.
• Strategy Development & Insights: Bring practitioner and customer insights into SAPs product and go-to-market strategy for SAP Business Data Cloud. Partner with product and business leaders to refine positioning and then translate the strategy into clear messaging content and programs that support evaluation design and implementation.
• Solution Delivery and Go To Market: Oversee the strategy and delivery of high-quality offerings from a product marketing perspective. Manage go-to-market plans and direction in close collaboration with product sales and ecosystem teams. Drive the creation of practitioner-focused assets such as reference architectures implementation patterns and technical demos that accelerate successful adoption.
• Customer Community & Evangelism: Serve as an evangelist at industry events customer round tables and executive briefings. Represent SAP Business Data Cloud in the market delivering compelling presentations that connect business value with technical depth. Engage actively with technical audiences to build trust advocacy and feedback loops.
• Technical Content & Practitioner Enablement: Own and contribute to high-impact technical content for SAPs Data professional community including blogs deep dives demos and hands-on guidance. Collaborate closely with product management engineering and solution engineering to ensure technical accuracy and relevance. Enable practitioners with actionable content that supports how they design build and optimize SAP Business Data Cloud.

What you bring

• 10 years in product marketing product management solution advisory or solution sales roles with proven success.
• Expert knowledge of cloud data solutions with the ability to confidently engage both executive stakeholders and hands-on practitioners.
• Proven experience presenting at industry events customer engagements or executive briefings with a track record of translating complex technical topics into compelling narratives.
• Demonstrated ability to create or guide the development of practitioner-focused content (e.g. reference architectures technical blogs demos or workshops).
• Strong collaboration skills; able to work effectively across product engineering and go-to-market teams.
• Proactive growth mindset open to new ideas and methodologies.

Where you belong

Our global team is a fast-paced crew tackling high-visibility initiatives that shape the adoption of data and analytics solutions. We move quickly on strategic priorities and believe great work happens when talented people enjoy working together.

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software SAP has evolved to become a market leader in end-to-end business application software and related services for database analytics intelligent technologies and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide we are purpose-driven and future-focused with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries people or platforms we help ensure every challenge gets the solution it deserves. At SAP you can bring out your best.

We win with inclusion
SAPs culture of inclusion focus on health and well-being and flexible working models help ensure that everyone regardless of background feels included and can run at their best. At SAP we believe we are made stronger by the unique capabilities and qualities that each person brings to our company and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

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Requisition ID: 449610 Work Area: Marketing Expected Travel: 0 - 10% Career Status: Professional Employment Type: Regular Full Time Additional Locations: #LI-Hybrid