Campaign & Marketing Operations Associate Paris or London
Job Summary
Key figures about Ekimetrics
- 400 data science experts globally
- 1000 diverse projects for more than 350 clients
- 5 offices: Paris Hong Kong Shanghai London and New York
- $1 billion in profits generated for our clients since 2006
- 7000 tons of CO2 avoided by our clients in 2022
If you are passionate about data or technology in general and you want to be an active player of your professional future then your place is Ekimetrics!
Your role
Were looking for a Campaign & Marketing Operations Executive to help scale and structure our global demand generation closely with the Head of Global Demand Generation your role is to translate demand generation strategy into structured multi-channel campaigns and ensure they are effectively executed tracked and optimized within our marketing ecosystem including HubSpot. You will play a key role in building a scalable data-driven marketing engine combining campaign execution marketing operations and performance tracking.
You will work in a fast-paced international environment collaborating with:
- Global Demand Generation
- Content
- Product Marketing
- Regional / field marketing teams
- Sales teams
- External agencies
- This role focuses on campaign orchestration and marketing operations in a B2B demand generation environment.
- Translate strategy into channel-level campaign plans
- Own the campaign editorial calendar (email nurturing social landing pages)
- Ensure cross-channel consistency and timing
- Coordinate campaign delivery with internal teams and external agencies
- Ensure campaigns are executed according to plan across channels (paid media email marketing social media landing pages etc)
- Build and manage email campaigns and nurturing workflows
- Implement and maintain lifecycle stages and lead scoring logic
- Manage segmentation and targeting
- Ensure proper campaign setup and execution in HubSpot
- Maintain CRM data hygiene and consistency
- Implement campaign tracking and UTM structure
- Ensure consistency of campaign tagging and attribution
- Monitor campaign performance across channels
- Deliver channel-level performance reporting
- Experience
- Minimum 34 years of experience in B2B digital marketing campaign management or marketing operations
- Experience working and coordinating marketing campaign execution (multi-channel or channel-focused)
- Experience in B2B SaaS marketing agencies or scale-up environments is a strong plus
- Ability to coordinate campaign execution across multiple channels
- Skills & Competencies
- Hands-on experience with marketing automation platforms (HubSpot strongly preferred)
- Experience building and managing email campaigns and nurturing workflows
- Good understanding of lead lifecycle lead scoring and campaign tracking
- Ability to analyze performance and identify optimization opportunities
- Sensitivity to content and visual/creative quality is a plus
- Strong problem-solving and resourcefulness
- Personal Qualities
- Highly organized and detail-oriented
- Strong coordination and communication skills
- Comfortable working with marketing tools and data
- Proactive and able to manage multiple campaigns simultaneously
- Ability to collaborate effectively in an international and cross-functional environment
- Languages & Location
- Fluent English is required as you will be working in an international environment
- French is a strong plus
- This role can be based in Paris or London
Evolve in an entrepreneurial and non-traditional environment (#curiosity)
Be open to both top-down and bottom-up feedback for continuous improvement (#excellence)
Receive training upon arrival and continuously through a unique learning experience enriched with numerous resources (internal external live and digital) encompassing technical knowledge and soft skills (#generosity)
Be part of a friendly and united community (#enjoyment)
Imagine unexpected solutions and step out of your comfort zone (#creativity)
A sporty artistic musical playful charitable and committed life: from our private gym to art exhibitions video games and concerts or even CSR challenges on our dedicated platform (Vendredi);
Many events and seminars to stay close to your community;
Modern premises in a dynamic area in the heart of Paris and London;
Flexible working-from-home policy.
Interview with Yvanie Head of Demand Generation
Case study discussion with Yvanie
Final Interview with Daniel CMO
Required Experience:
IC
Key Skills
About Company
Ekimetrics is a pioneering leader in data science and AI-powered solutions for sustainable business performance.