Marketing and Sales Automation Administrator
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Key Responsibilities
Marketing & Sales Campaign Orchestration
Coordinate the planning execution andresultsanalysis of marketing campaigns.
Maintain all communication campaigns & events on the CRM.
Collaborate with internal teams and external vendors to ensuretimelydelivery of marketing materials such as brochures advertisements and promotional items.
Create campaign schedules track progress and report on key performance indicators.
Design execute and oversee AI sales development resources including email and telephone agents
Shipment of resources as needed (textbooks gifts etc.)
AI Strategy & Adoption
Treat AI adoption as a strategic imperative embedding AI tools throughout the marketing lifecycle from content creation and campaign planning through execution and reporting.
Leverage AI tools to scale marketing capacity enabling a small Sales and Marketing team to support a large addressable market without linear headcount growth.
Continuously evaluate and implement AI tools that accelerate content generation campaign planning execution and analysis.
Create narrative content andoptimizewebsites for AI Search Engine Optimization (SEO)
Apply AI to extract insight from campaign and industry data -identifyingpatterns risk indicators and customer engagement trends that inform strategic and operational sales decisions.
Support team efforts to embed AI intoteam workflows with measurable adoption expectations and AI fluency as an explicitcomponentof team performance.
Digital Marketing and Content Creation
Monitor and analyzewebsite andsocialmedia trafficand user engagement metrics.
Collaborate with internal subject matter experts to create regular blog posts and social media posts with content relevant and useful to our target market.
Manage social media accounts including content scheduling community engagement and performance tracking.
Coordinate with our web design team to make updates to our product and commercial websites.
Maintain and update content repositories including marketing collateral images and videos.
Event and Trade Show Coordination
Assistin planning and coordinating marketing events trade shows and conferences.
Managelogistics including booth setup collateral preparation and coordination with vendors.
Track event budgets evaluate event success and provide post-event reports.
Attendingevents and tradeshowsand conferences as required
Administrative Support
Provide general administrative support to the marketing team including scheduling meetings organizing documents and managing calendars shipments.
Maintain marketing databases contact lists and project documentation.
Organizing conferences and events.
Internal Communication & Admin
Create andmaintainmarketing/communications strategy.
Creating andmaintainingmarketing/communications budgets and actuals.
Applying for grant awards.
Maintaining marketing budgets and ROI calculations.
Maintain the conversion ratio for all conferences / campaigns and other marketing initiatives
Required Experience:
Unclear Seniority
Key Skills
About Company
Harris is an acquirer of software businesses. Our focus is to acquire businesses with growth potential, manage them well and build them for the future.
