Marketing Specialist III
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Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Introduction
Summary Statement
A Marketing Specialist designs and oversees theimplementation of marketing programs to increase the use of products orservices. They direct develop and execute both short- and long-rangemarketing plans aligned with organizational goals. This role involves creatingand refining market research methods as well as identifying when research isnecessary to support decision-making. Additionally the Marketing Specialistresearches analyzes and monitors financial technological and demographicfactors to identify market opportunities and guide strategic initiatives.
Essential Functions
- Identifies channels of promotion distribution or advertising of products or services.
- Conducts market research through studies or surveys to target specific groups determines the effectiveness of marketing activities recommends enhancements or refines marketing strategies.
- Analyzes data to identify customer needs and buying habits potential customers future marketing trends or market expansion.
- Studies and collects data on economic social and political factors affecting markets.
- Maintains awareness of competitors and positioning of new products or services to be competitive.
- Writes edits and distributes marketing or advertising materials including publications newsletters pamphlets brochures and other promotional activities.
- Represents the agency in marketing or advertising activities such as meetings press conferences or other promotional events.
- Prepares a variety of reports.
- May manage contracts with service providers or vendors.
- May conduct training sessions related to marketing functions.
Job Requirements
JOB REQUIREMENTS for Marketing Specialist III
Applicants must have education training and/or experience demonstrating competence in each of the following areas:
- Three years experience in creating and editing marketing or advertising materials such as publications newsletters pamphlets or brochures.
- Three years experience in marketing products or services by identifying channels of promotion distribution and advertising.
- Three years experience in developing and implementing marketing strategies.
- Sixmonths experience in conducting market research through studies and surveys to make recommendations.
- Sixmonths experience in interpreting marketing laws rules regulations standards policies and procedures.
- Six months experience in narrative report writing.
- Knowledge of developing short and long range marketing plans.
Additional Posting Information
Conditions of Hire
Applicants must be legally authorized to work in the United States. The State of Delaware participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. For more information refer to our Job Seeker Resources. DelDOT does not provide employment-based sponsorship.
Pre-employment Drug Testing:Upon a conditional offer you must undergo pre-employment drug testing as part of the hiring process.Criminal background check: A satisfactory criminal background check is required as a condition of hire. The recruiting agency may require the applicant to pay for the criminal background check as part of the conditional offer of hire.As a condition ofhire you must possess a valid drivers license (not suspended revoked or cancelled or disqualified from driving).
All new hires are required to report to the Statewide New Employee Orientation (SNEO) on their first day of employment. Sessions are held at designated locations in Kent or New Castle County.Benefits
To learn more about the comprehensive benefit package please visit our website at Process
The application and supplemental questionnaire are evaluated based upon a rating of your education training and experience as they relate to the job requirements of the position. It is essential that you provide complete and accurate information on your application and the supplemental questionnaire to include dates of employment job title and job duties. For education and training list name of educational provider training course titles and summary of course content. Narrative information supplied in response to the questions must be supported by the information supplied on the application including your employment education and training history as it relates to the job requirements.
Once you have submitted your application on-line all future correspondence related to your application will be sent via email. Please keep your contact information current. You may also view all correspondence sent to you by the State of Delaware in the My Applications tab .
Accommodations
Accommodations are available for applicants with disabilities in all phases of the application and employment process.
Individuals who use TDD may request auxiliary aid or service by calling or by visiting.
If you need assistance with an accommodation under the Americans with Disabilities Act (ADA) or general applicant support you may call or email .
The State of Delaware is an Equal Opportunity employer and values a diverse workforce. We strongly encourage and seek out a workforce representative of Delaware including race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression.
Required Experience:
IC
Key Skills
About Company
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