Marketing Operations Manager
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Job Location:
Milwaukee, WI - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Role Overview
The Marketing Operations Manager leads the strategy execution and optimization of the marketing technology ecosystem campaign operations and lead management processes. This role ensures strong alignment between Marketing and Sales enabling efficient pipeline generation and revenue acceleration.
This leader will manage a team of specialists and partner closely withIndustry Marketing SalesExcellence & Enablement and Product Marketing. The ideal candidate bringsexpertisein Account-Based Marketing (ABM) Salesforce email campaign strategy lead lifecycle management and lead scoring optimization coupled with strong competencies in being data-driven customer-first and process-oriented.
Key Responsibilities
Marketing Operations Leadership
Lead mentor and develop a highperforming Marketing Operations team.
Build and drive the marketing operations roadmap with an emphasis on efficiency scalability and data integrity.
Partner with Marketing leadership to establish KPIs reporting frameworks and operational governance.
Campaign Strategy & Execution
Oversee theconfiguration deployment and optimization of email and multi-channel campaigns.
Ensure audience segmentation workflow design and QA processessupportaccuracy and scale.
Collaborate withMarketingteams to operationalize strategies and refine targeting.
Account-Based Marketing (ABM)
Design and manage ABM programs including account tiering orchestration and measurement.
Utilize ABM technologies (i.e.Dun and Bradstreet).
Partner withMarketing andSales to align insights account plays and engagement strategies.
Marketing Technology & SalesforceManagement
Managekey tools within themarketing technology stack(working together with Digital teams)andidentifyopportunities to increase automation and personalization.
Own marketing automation workflows and marketing-related Salesforce processes.
Ensure data health across CRM automation and enrichment platforms.
Lead Management & Scoring
Own the end-to-end lead lifecycle including routing qualification and scoring.
Partner with Sales to refine SLAs handoff processes and feedback loops.
Monitor funnel performance and recommend optimization opportunities.
Analytics & Reporting
Create dashboards and reporting frameworks to measure campaign performance funnel conversion ABM engagement and ROI.
Interpret data to uncover insights and drive continuous improvement.
Present recommendations to Marketing and Sales leadership.
Required Qualifications
7 years of experience in Marketing Operations or related roles.
2 years leading or mentoring team members.
Hands-onproficiencywith Salesforce and a major marketing automation platform (Marketo HubSpot Pardotetc.).
Demonstrated experience with ABM programs email campaign strategy and lead scoring frameworks.
Strong analytical mindset with comfort navigating data and reporting tools.
Excellent communication skills and experience partnering with cross-functional teams.
Key Competencies
Data-DrivenDecision Making
Uses analytics testing and performance insights to guide prioritizationoptimizeprograms and improve systems. Interprets multi-source data to uncover trends and opportunities.
Customer-First Mindset
Champions customer experience across all marketing programs and workflows. Designs campaigns and processes that enhance engagement andlongtermvalue.
Process Orientation
Builds and improves scalable repeatable workflows to maximize operational efficiency. Strong ability to document refine and govern processes for consistency and quality.
Strategic Thinking
Connects long-term vision with day-to-day execution. Anticipates challenges assesses trade-offs and aligns operational decisions with business goals.
CrossFunctional Collaboration
Works seamlessly across Marketing Sales IT and Product teams to drive alignment and operational success.
Leadership & Team Development
Provides clear direction coaching and growth opportunities for team members. Fosters a culture of accountability continuous improvement and innovation.
Communication & Stakeholder Management
Communicates complex systems processes or data in a clear and accessible way tailored to both technical and nontechnical audiences.
Change Management
Leads teams through new tools processes and operational improvements with clarity consistency and strong planning.
Benefits
- Medical Dental Vision and Prescription Drug Coverage
- Spending accounts (HSA Health Care FSA and Dependent Care FSA)
- Paid Time Off and Holidays
- 401k Retirement Plan with Matching Employer Contributions
- Life and Accidental Death & Dismemberment (AD&D) Insurance
- Paid Leaves
- Tuition Assistance
About Regal Rexnord
Regal Rexnord is a publicly held global industrial manufacturer with 30000 associates around the world who help create a better tomorrow by providing sustainable solutions that power transmit and control motion. The Companys electric motors and air moving subsystems provide the power to create motion. A portfolio of highly engineered power transmission components and subsystems efficiently transmits motion to power industrial applications. The Companys automation offering comprised of controls actuators drives and precision motors controls motion in applications ranging from factory automation to precision control in surgical tools.
The Companys end markets benefit from meaningful secular demand tailwinds and include factory automation food & beverage aerospace medical data center warehouse alternative energy residential and commercial buildings general industrial construction metals and mining and agriculture.
Regal Rexnord is comprised of three operating segments: Industrial Powertrain Solutions Power Efficiency Solutions and Automation & Motion Control. Regal Rexnord has offices and manufacturing sales and service facilities worldwide. For more information including a copy of our Sustainability Report visit .
Equal Employment Opportunity Statement
Regal Rexnord is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex/gender sexual orientation gender identity pregnancy age ancestry national origin genetic information marital status citizenship status (unless required by the applicable law or government contract) disability or protected veteran status or any other status or characteristic protected by law. Regal Rexnord is committed to a diverse and inclusive workforce. We are committed to building a team that represents diverse and inclusive backgrounds perspectives and skills. If youd like to view a copy of the companys affirmative action plan for protected veterans/individuals with disabilities or policy statement please email you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application please e-mail
Required Experience:
Manager
Key Skills
About Company
Regal Beloit and Rexnord Corporation merged in 2001 to create Regal Rexnord. Find out more about the brands that make up our power transmission portfolio.
