Senior Manager, Marketing

The Senior Manager Marketing Operations Americas is responsible for leading the execution and operational delivery of marketing across the Americas region translating enterprise strategy and business priorities into high-impact commercially relevant marketing outcomes. This role partners closely with senior business leaders Digital & PR leadership and global marketing to deliver integrated marketing activity across onshore nearshore and offshore delivery models ensuring the value of proximity domain expertise and global scale are clearly and credibly articulated. This is a hands-on execution-led leadership role ideal for a senior marketer with deep experience in BPO or managed services environments who thrives in complex matrixed organisations.

Key responsibilities

Marketing operations & execution

• Lead day-to-day marketing operations across the Americas

• Translate business priorities into executable marketing plans campaigns events and content

• Orchestrate internal teams and external partners to deliver high-quality outcomes on time and on budget

• Act as the primary operational backstop for Americas marketing execution

Business leadership partnership

• Partner closely with Americas-based business leaders to:

  • Shape go-to-market narratives

  • Support priority growth initiatives

  • Translate complex service offerings into clear compelling marketing outputs

• Bring strong understanding of hybrid delivery models including the role and value of onshore operations alongside nearshore and offshore delivery

Thought leadership & content (joint accountability)

• Share accountability with Digital & PR leadership for overall thought leadership outcomes across the Americas

• Own execution of business- and growth-led thought leadership including:

  • Client-relevant POVs

  • Capability narratives

  • Event and sales-enabled content

• Personally draft edit and refine content as required

• Work closely with subject matter experts to extract insight and translate it into publishable material

• Collaborate with Digital & PR leadership on narrative-led and reputation-focused thought leadership amplification and external visibility

Events & field marketing

• Own planning and execution of industry events executive roundtables and client forums

• Manage vendors logistics budgets and post-event follow-up

• Partner with sales and leadership teams to define objectives and measure outcomes

Vendor & partner management

• Manage agencies freelancers designers content partners and event vendors

• Own briefing quality control timelines and spend discipline

• Ensure partners operate as extensions of the marketing function not drivers of strategy

Collaboration & integration

• Work closely with Digital & PR leadership to ensure alignment across campaigns content PR and digital amplification

• Partner with global marketing to ensure consistency with enterprise narrative and brand standards

• Represent marketing operations confidently in regional leadership forums

Qualifications :

Required

• 1015 years of marketing experience

• Strong background in BPO managed services or outsourcing

• Experience marketing blended delivery models including:

  • Onshore operations

  • Nearshore centres

  • Offshore delivery

• Proven ability to write clearly and persuasively

• Experience working directly with senior business leaders

• Comfortable operating with lean teams and limited structure

Preferred

• Prior leadership of marketing for a small to mid-sized BPO or services firm

• Experience supporting regulated or risk-sensitive industries

• Strong operational and commercial orientation

Success indicators

• High confidence from Americas leadership in marketing execution

• Improved quality relevance and consistency of marketing outputs

• Strong commercial impact from events and thought leadership

• Effective collaboration across business Digital & PR and global marketing

Additional Information :

RRDs current salary range for this role is $117700 to $188400 / year. The salary range may be adjusted based on the applicable geographic location of the hired employee and the range may change in the future. At RRD it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions may vary based upon but not limited to education skills experience proficiency performance shift and location. Depending on the role in addition to base salary the total compensation package may also include participation in a bonus commission or incentive program. RRDs benefit offerings include medical dental and vision coverage paid time off disability insurance 401(k) with company match life insurance and other voluntary supplemental insurance coverages plus parental leave adoption assistance tuition assistance and employer/partner discounts.

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All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.

RRD is an Equal Opportunity Employer including disability/veterans

Remote Work :

Yes

Employment Type :

Full-time