Marketing Events Lead
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Job Location:
Cluj-Napoca - Romania
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
About Us
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering design and manufacturing combined with category-leading brands in compression controls software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are someone looking for a career change a professional an undergraduate student exploring your first opportunity or recent graduate we have opportunities that will allow you to innovate be challenged and make an impact. Join our team and start your journey today!
We are seeking a Marketing Events Lead to drive the strategic planning execution and performance measurement of in-person tradeshows and events (across Europe). You will oversee event strategy logistics promotional campaigns and post-event reporting while maintaining consistent brand representation across all engagements.
This job is based in Cluj-Napoca Romania. We provide a flexible working schedule with the option of working hybrid.
Key responsibilities of the role:
Lead the end-to-end management of in-person tradeshows and events ensuring alignment with enterprise marketing goals and business unit objectives.
Partner with business units to define event goals and KPIs develop booth layouts that meet event requirements and collaborate with internal and external design teams to create graphics and messaging.
Provide strategic recommendations to business units on participation in tradeshows and events of varying size and scale ensuring alignment prior to budget submission.
Manage enterprise-wide event schedules and execution workflows using to provide visibility and coordination across teams.
Develop comprehensive marketing event briefs outlining target audience messaging themes KPIs stakeholders tactics and budgets.
Schedule and lead planning meetings with all event stakeholders to ensure alignment and readiness.
Coordinate pre-event customer invitations and communications with marketing automation and content teams.
Work with content teams to develop on-site brand and product graphics aligned with enterprise brand guidelines.
Develop and execute tradeshow promotional plans including PR social media digital campaigns and email marketing to maximize exposure and generate sales leads.
Manage internal event communications including attendee email campaigns event playbooks training or webcast sessions booth staffing schedules and event support planning.
Coordinate with exhibit partners to manage product displays shipments show services and other event logistics.
Partner with company store teams to procure branded apparel and promotional giveaways that optimize spend and reinforce the company brand.
Ensure booth setup and teardown are properly managed either through on-site oversight or third-party supervision.
Manage event budgets including billing scope changes and internal chargebacks.
Required skills and qualifications:
Proven experience managing tradeshows conferences or large-scale marketing events from planning through execution and reporting.
Strong project management capabilities with the ability to manage multiple events and stakeholders simultaneously.
Experience coordinating event logistics vendors and exhibit partners.
Ability to manage budgets and track event spend against forecasts.
Strong communication and stakeholder management skills across marketing sales and external partners.
High level of organization and attention to detail with strong execution skills.
Preferred skills and qualifications:
Experience using project management platforms such as or similar tools.
Familiarity with marketing automation systems CRM platforms and event lead capture technologies.
Experience developing integrated event marketing campaigns across digital social PR and email channels.
Experience implementing lead generation and badge scanning programs tied to demand generation campaigns.
Familiarity with event asset management including display inventory warehousing and standardized event kits.
Our Commitment to Our People
Across the globe we are united by a singular Purpose: Sustainability is no small ambition. Thats why everything we do is geared toward a sustainable futurefor our generation and all those to come. Through groundbreaking innovations HVACR technology and cold chain solutions we are reducing carbon emissions and improving energy efficiency in spaces of all sizes from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion openness and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people beginning at onboarding and through senior leadership so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs. We provide employees with flexible time off plans including parental leav vacation and holiday leave.
Together we have the opportunity and the power to continue to revolutionize the technology behind air conditioning heating and refrigeration and cultivate a better future. Learn more about us and how you can join our team!
Our Commitment to Inclusion & Belonging
At Copeland we cultivate a strong sense of inclusion and belonging where individuals of all backgrounds and with diverse perspectives are embraced and treated fairly to enable a stronger workforce. Our employee resource groups play an important role in culture and community building at Copeland.
Equal Opportunity Employer
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex race color religion national origin age marital status political affiliation sexual orientation gender identity genetic information or disability. We are committed to providing a workplace free of any discrimination or harassment.
Work Authorization
Copeland will only employ those who are legally authorized to work in the Country in which they apply. This is not a position for which sponsorship or work authorization will be provided.
No calls or agency requests please.
Key Skills
About Company
White-Rodgers is a leading manufacturer of thermostats, valves, controls and system protectors for the heating, air conditioning, and refrigeration industry.
