Job Overview:
The incumbent will lead the PR strategy reputation management and external communication efforts for the sports division. This role is responsible for shaping the brand narrative driving media visibility managing crises and positioning athletes teams events and the organization as leaders in the sporting ecosystem. The incumbent will work closely with senior leadership Central Corporate Communications & PR marketing digital legal and key stakeholders to ensure consistent impactful and positive public engagement.
Key Accountabilities:
- Lead the overall PR and communications strategy for the sports vertical across national and regional markets ensuring consistent and impactful brand visibility.
- Shape compelling storylines that elevate the organizations brand teams athletes events and strategic initiatives.
- Provide strategic PR counsel to senior leadership on media relations executive communication and reputation management.
- Build and maintain strong relationships with top-tier sports business lifestyle and digital media to drive positive coverage.
- Serve as spokesperson when required and oversee preparation of leaders athletes and coaches for media interactions interviews and press events.
- Design and lead the crisis communications framework including risk monitoring messaging development and real-time issue management.
- Oversee the development of press releases speeches op-eds and key messaging in close collaboration with the Central Corporate Communications & PR team ensuring alignment with brand values tone and strategic priorities.
- Lead mentor and develop the PR team while managing external agencies partners and media-monitoring vendors.
- Monitor media trends and performance delivering analytics dashboards and insights to enhance PR effectiveness and inform future strategies.
|
Key Performance Indicators:
- Enhanced brand reputation and sentiment
- Increased quality and volume of media coverage
- Strong crisis response and low reputational risk
- Elevated visibility of athletes events and initiatives
|
Qualification & Experience:
- Masters or Bachelors degree in Communications Public Relations Journalism or related fields.
- 1015 years of PR/Communications experience ideally within sports entertainment media or consumer-facing industries.
- Strong relationships with national sports and business media.
- Proven ability in crisis management and executive communication.
|
Skills & Competencies & Personal Attributes:
- Strong planning & organizational skills
- Stakeholder influence
- Leadership & team development
- Media savviness
- Crisis agility
|
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and steaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of million people across geographies.
JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities gender gender identity and any other characteristics or status that is legally protected.
If you would like more information about how your data is processed please contact us.
Required Experience:
Director
Job Overview:The incumbent will lead the PR strategy reputation management and external communication efforts for the sports division. This role is responsible for shaping the brand narrative driving media visibility managing crises and positioning athletes teams events and the organization as leade...
Job Overview:
The incumbent will lead the PR strategy reputation management and external communication efforts for the sports division. This role is responsible for shaping the brand narrative driving media visibility managing crises and positioning athletes teams events and the organization as leaders in the sporting ecosystem. The incumbent will work closely with senior leadership Central Corporate Communications & PR marketing digital legal and key stakeholders to ensure consistent impactful and positive public engagement.
Key Accountabilities:
- Lead the overall PR and communications strategy for the sports vertical across national and regional markets ensuring consistent and impactful brand visibility.
- Shape compelling storylines that elevate the organizations brand teams athletes events and strategic initiatives.
- Provide strategic PR counsel to senior leadership on media relations executive communication and reputation management.
- Build and maintain strong relationships with top-tier sports business lifestyle and digital media to drive positive coverage.
- Serve as spokesperson when required and oversee preparation of leaders athletes and coaches for media interactions interviews and press events.
- Design and lead the crisis communications framework including risk monitoring messaging development and real-time issue management.
- Oversee the development of press releases speeches op-eds and key messaging in close collaboration with the Central Corporate Communications & PR team ensuring alignment with brand values tone and strategic priorities.
- Lead mentor and develop the PR team while managing external agencies partners and media-monitoring vendors.
- Monitor media trends and performance delivering analytics dashboards and insights to enhance PR effectiveness and inform future strategies.
|
Key Performance Indicators:
- Enhanced brand reputation and sentiment
- Increased quality and volume of media coverage
- Strong crisis response and low reputational risk
- Elevated visibility of athletes events and initiatives
|
Qualification & Experience:
- Masters or Bachelors degree in Communications Public Relations Journalism or related fields.
- 1015 years of PR/Communications experience ideally within sports entertainment media or consumer-facing industries.
- Strong relationships with national sports and business media.
- Proven ability in crisis management and executive communication.
|
Skills & Competencies & Personal Attributes:
- Strong planning & organizational skills
- Stakeholder influence
- Leadership & team development
- Media savviness
- Crisis agility
|
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and steaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of million people across geographies.
JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities gender gender identity and any other characteristics or status that is legally protected.
If you would like more information about how your data is processed please contact us.
Required Experience:
Director
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