Business Development Director, Agile Solutions
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Job Summary
We go beyond the obvious using intelligence passion and creativity to inspire new thinking and shape the world we live in.
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Job Details
Business Development Director Agile Solutions
Function/Team:Business Development (Insights UK)
Location:London (Hybrid)
Reporting to:Head of Business Development
Role Type:Hunter (end-to-end selling; includes significantbut not allconversion activities)(operating model described below)
Role Purpose (Why this role exists)
Were looking for an Agile Solutions Business Development Director (Hunter) who isobsessed with clients thrives oncreating net-new opportunities and consistently converts client tensions intopipeline and wins. You will open doors and win work acrossAgile Solutionsandentry-level / productised offers(e.g. Innovation Brand Creative CX and other adjacent solutions) with a clear focus on accelerating adoption and revenue through Kantar Marketplace.
This is a role for someone who brings pace curiosity and commercial energysomeone who loves being in front of clients and knows how to translate needs into crisp propositions strong proposals and closed deals (especially for smaller faster-moving opportunities).
Scope & Operating Model (End-to-end with smart handoffs)
You willown the sales cycle end-to-endfor smaller/productised and agile opportunities while partnering with specialist colleagues for complex conversion steps where needed. Practically that means:
- You leadprospecting discovery qualification shaping the proposition pricing alignment proposal story close for agile/productised deals.
- You collaborate and pull inconversion/programme design/expert teams for larger more complex higher-risk opportunitiesstaying accountable for momentum client experience and outcome.
- You operate with a strong bias towardvelocity clarity and CRM discipline ensuring clean pipeline hygiene and accurate forecasting.
What Success Looks Like (12-month outcomes)
- Net-new growth:Consistent new-logo and cross-sell wins and meaningful pipeline creation particularly through Kantar Marketplace and agile/entry-level solutions.
- Pipeline health:High-quality pipeline with clear stages next steps and close plans; strong discipline on qualification and prioritisation.
- Client time obsession:A meaningful proportion of working time spent with prospects/clients (in-person and online) pro-active networking at events to create and progress opportunities.
- Cross-functional impact:Trusted partnerships with Marketing Domains and Thought Leadership that increase lead flow and improve conversion.
Key Responsibilities
1) New Business Hunting & Opportunity Creation
- Build and execute a focused hunting plan that targets priority sectors/accounts and unlocks new buying points.
- Identify map and engage senior decision-makers; create demand through proactive outreach networking and events.
- Reactivate dormant/lapsed accounts with strong potential turning re-entry conversations into funded work.
2) Consultative Discovery & Deal Shaping (Agile Productised)
- Lead discovery conversations that surface client tensions decision criteria and urgencythen translate into a clear compelling proposals.
- Shape right-sized solutions across Innovation Brand Creative CX and adjacent offersoptimised for agility speed and repeatability.
- Position Kantar Marketplace as the fast path to value for productised needs and agile test-and-learn programmes.
3) End-to-End Selling & (Selective) Conversion Ownership
- Own smaller deals end-to-end: qualification proposal close handover ensuring a friction-free buying journey.
- For larger/complex opportunities coordinate with relevant experts (domains/programme design/conversion support) to strengthen solution credibility and win probabilitywithout losing pace.
- Maintain tight control of next steps stakeholder mapping using MEDDPICC and mutual action plans to keep deals moving.
4) Marketing Domains & Thought Leadership Partnership
- Work closely with Marketing and Thought Leadership to convert campaigns content events and insights into qualified leads and active opportunities.
- Partner with domain teams to package relevant proof points case stories and POVs that accelerate client confidence and shorten cycles.
5) Commercial Excellence: CRM Forecasting & Governance
- Run a disciplined pipeline rhythm: accurate staging probabilities close dates and next actions.
- Maintain forecast accuracy and clear reporting of opportunities risks and mitigations.
- Confidently use core commercial tools and platforms (e.g. CRM Maconomy LinkedIn Sales Navigator) to drive efficiency and data quality.
Skills Experience & Attributes (What youll bring)
Core Experience
- Proven track record in consultative/Saas hunting / new business sales (B2B services insights consulting tech media or data-driven solutions).
- Comfortable selling bothagile/productisedoffers and shaping more tailored solutions with specialists.
- Strong commercial judgement: qualification deal strategy value articulation and closing discipline.
Selling & Collaboration Skills
- Excellent discovery storytelling and proposal shapingable to turn ambiguity into clarity and action.
- Strong internal collaboration skills; able to mobilise Marketing and domain experts without losing accountability.
Mindset & Behaviours
- Client-obsessed:prioritises client time listens deeply and is energised by client outcomes.
- Hungry & pacey:proactive resilient relentless about making progress.
- CRM disciplined:treats pipeline hygiene as part of professional excellence.
Key Performance Indicators
- New qualified opportunities created (volume quality)
- Net-new revenue closed (especially agile/productised and Kantar Marketplace led)
- Pipeline coverage and stage health (accuracy next steps momentum)
- Conversion effectiveness on owned deals; effective partner-led conversion on complex deals
- CRM compliance and forecast accuracy
#LI-ED2 #LI-Hybrid
Location
London South Bank CentralUnited KingdomKantar Rewards Statement
At Kantar we have an integrated way of rewarding our people based around a simple clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious using intelligence passion and creativity to inspire new thinking and shape the world we live in. Apply for a career thats out of the ordinary and join us.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.
We want to create a more diverse community to expand our talent pool be locally representative drive diversity of thinking and better commercial outcomes.
Kantar is the worlds leading data insights and consulting company. We understand more about how people think feel shop share vote and view than anyone else. Combining our expertise in human understanding with advanced technologies Kantars 30000 people help the worlds leading organisations succeed and grow.
Required Experience:
Director
