Assistant Manager Influencer Marketing, Tamil
Share
Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Job Summary:
Regional IMAM will manage relationships with regional creators influencers and artists ensuring effective coordination between talent and the organization. The role involves overseeing artist onboarding contracting negotiations and adherence to compliance and brand guidelines. The incumbent will ensure smooth execution of influencer campaigns by maintaining content quality alignment with brand objectives and timely deliverables. This position plays a critical role in driving operational excellence and strengthening the organizations creator network within assigned regions.
About the team:
A high-performance creator-first team built at the intersection of talent brands and culture. Team is responsible for driving revenue through strategic commercialization of the companys owned fictional and non-fictional IP assets and brings together talent management brand partnerships strategy and content working collaboratively to unlock long-term value for creators and brands alike. We operate with a business-first mindset where creators are not just managed but strategically scaled into sustainable brands.
Key Responsibilities:
- Manage and nurture relationships with regional artists influencers and creators across digital entertainment and marketing platforms. Serve as the primary liaison between artists and the organization effectively resolving queries issues and logistical requirements to ensure smooth collaboration.
- Lead negotiations on commercial terms pricing and deliverables with artists managers and agencies while maintaining alignment with organizational budgets and margin goals.
- Review and evaluate artist-generated content to ensure consistency with campaign objectives brand tone and compliance standards. Collaborate with content and strategy
- teams to align creative output with the intended narrative and campaign goals.
- Partner with internal teams including Campaign Operations Sales and Creative to facilitate seamless campaign execution and timely content delivery.
- Stay updated on social media trends platform updates and influencer landscape and identify emerging creators and new content formats.
- Work closely with creators to build structured data-backed growth plans that go beyond content posting and focus on long-term brand and audience development.
Skills & Attributes for success:
- Strong local artist & talent management expertise experience in managing artists influencers creators or talents across entertainment digital media or marketing domains.
- Skilled in resolving queries and serving as the primary liaison/SPOC between the artist and the organisation
- Contracting Agreements & compliance Strong understanding of artist agreements onboarding documentation contract clauses deliverables usage rights exclusivity and indemnification terms. Ensuring artists comply with brands guidelines platforms regulations & legal requirements
- Negotiation & Commercial acumen expertise in rate negotiation with artists managers agencies & other stakeholders
- Content management & Quality assurance skilled in production understanding reviewing artist generated content and ensuring it aligns with brand guidelines campaign objectives tone messaging and compliance frameworks.
- Commercially driven with a focus on revenue growth.
Preferred Education & Experience:
- Bachelors degree required; MBA preferred with 35 years of experience in talent management influencer marketing or brand partnerships.
About Us:
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of millions of people across geographies.
gender identity and any other characteristics or status that is legally protected.
If you would like more information about how your data is processed please contact us.
Required Experience:
Manager
Key Skills
About Company
JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.
