Content Marketing & Campaign Strategist

Neumont University

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profile Job Location:

Salt Lake, UT - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Want to make a legitimate difference in the lives of others while also working for a manager who values work/life balance Then Neumont University is the place for you! We are Improving Lives through Education by creating tomorrows computer scientists! We are tirelessly passionate about education innovative and inclusive. Employees at Neumont love their jobs while also enjoying generous paid time off to include 17 paid holidays (including Christmas through New Years) generous H.S.A. employer contributionsjust to name a few. Located in the heart of downtown SLC Neumont is looking for vivacious and dynamic employees to join our small family team and start making a difference.

The Marketing Department is a lean high-impact team responsible for driving enrollment building brand awareness and telling the Neumont story across all channels. The Content Marketing & Campaign Strategist is a critical addition to this team primarily responsible for developing creative content leading integrated marketing campaigns and advancing Neumonts brand strategy. This role works closely with the VP of Marketing graphic designer and social media coordinator to ensure consistent compelling marketing across every touchpoint. The ideal candidate thrives in an energetic tech-driven environment skillfully balancing competing priorities with confidence and efficiency. Attention to detail excellent time management and strong organizational skills are key to success in this exciting opportunity to be part of a forward-thinking institution shaping the future of technology. This is an on-site role.

JOB RESPONSIBILITIES INCLUDING BUT NOT LIMITED TO:

Content Creation

  • Write persuasive on-brand content across channels: web email ads landing pages viewbooks and more.
  • Develop copy that speaks to prospective students parents and partners adapting tone and format by audience.
  • Own the editorial calendar in partnership with the VP and social media coordinator.
  • Ensure all content reflects a consistent brand voice across every touchpoint.

Campaign Strategy & Execution

  • Build and manage integrated marketing campaigns from brief to post-mortem including enrollment awareness and event-driven campaigns.
  • Partner with the VP on campaign goals KPIs and budget recommendations.
  • Coordinate with the graphic designer and social coordinator to ensure cohesive campaign delivery.
  • Analyze campaign performance and translate data into actionable improvements.

Brand Development

  • Champion and evolve Neumonts brand voice messaging framework and positioning.
  • Develop and maintain brand guidelines for content and messaging.
  • Identify opportunities to strengthen brand differentiation in a competitive higher ed market.
  • Consult internally to ensure marketing materials across departments stay on-brand.

Video Content (Bonus Not Required)

  • Concept and script short-form video content for social ads and web.
  • Coordinate or contribute to video production whether thats directing shoots editing or both.
  • Identify video opportunities that bring the Neumont story to life.

OTHER REQUIREMENTS:

  • Executes all duties in a timely and professional manner.
  • Seeks opportunities to promote a collegial educational environment throughout the campus.
  • Sustains cordial professional relationships with all students staff parents and community members.
  • Is eagerly involved in the Neumont community even outside of regular business hours as needed.
  • Is a team player and willingly collaborates with others.
  • Attends company events and activities.
  • Abides by the policies outlined in the Neumont Employee Handbook.

REQUIRED QUALIFICATIONS

  • 3 years of experience in marketing content creation or communications.
  • Proven copywriting portfolio demonstrating work across multiple formats and channels.
  • Demonstrated experience owning and executing a marketing campaign end-to-end.
  • Strong understanding of brand voice messaging strategy and audience targeting.
  • Ability to work independently and manage multiple projects simultaneously in a small fast-moving team environment.
  • Excellent written and verbal communication skills.

PREFERRED QUALIFICATIONS:

  • Experience in higher education admissions or enrollment marketing.
  • Familiarity with marketing automation platforms CRM systems (e.g. HubSpot Salesforce) or email marketing tools.
  • Video scripting production or editing experience.
  • Experience in or passion for technology and innovation industries.

SCHEDULE:

  • Exempt position
  • 40 hours a week
  • Occasional evenings and weekends with advanced notice

REPORTS TO: Vice President Marketing

LOCATION: On-site

SUPERVISES: 1 part-time employee

PHYSICAL EXPECTATIONS:

  • Spending extended periods of time at the campus reception desk
  • Sitting for extended periods
  • Standing for extended periods
  • Lift and carry up to 30 pounds

Neumont University is an equal opportunity employer and provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

Neumonts Annual Security & Fire Safety Report is available online at under the Student Life section. This report is required by federal law to comply with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and contains policy statements and crime statistics for the school. The policy statements address the schools policies procedures and programs concerning safety and security. You may also request a paper copy from the Vice President Student Affairs.

Want to make a legitimate difference in the lives of others while also working for a manager who values work/life balance Then Neumont University is the place for you! We are Improving Lives through Education by creating tomorrows computer scientists! We are tirelessly passionate about education inn...
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About Company

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At Neumont College of Computer Science we’ve created a training ground for modern-day tech heroes to hone their analytical, creative, and coding skills to create the software that will change the world. We can't wait to welcome you to our tech-centric campus; welcome home.

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