Head of Marketing
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Job Location:
Cambridge, MA - USA
Monthly Salary:
Not Disclosed
Posted on:
15 hours ago
Vacancies:
1 Vacancy
Job Summary
Head of Marketing
SUMMARY
Verve Motion is building a world-class team to commercialize wearable solutions to augment and protect industry workers across multiple verticals. Verves connected wearable system can be worn all day every day by industry associates to reduce fatigue mitigate risk of injury and augment performance. Verve is building a world-class team to commercialize wearable solutions that empower the way people move in the world. Our first product is a lightweight connected wearable system that can be worn all day every day by industry associates to improve worker safety and experience. Verve is growing and launching partnerships with some of the leading companies in the world to augment and protect their workforce and we have the unique potential to change the lives of millions of workers.
We are hiring a Head of Marketing to build and lead the marketing function as a core driver of company growth. Operating with a high degree of autonomy partner with cross-disciplinary teams and own the strategy and execution behind Verves growth engine shaping our market category driving pipeline and revenue and positioning Verve as the clear leader in industrial wearables.
This is a foundational high-impact leadership role for the company.
More info at
You will operate as a core member of the GTM leadership team partnering closely with the CRO and executive leadership to define and drive Verves growth strategy.
Own Growth & Revenue Impact
- Own marketings contribution to pipeline revenue and deal velocity
- Build and scale a repeatable measurable growth engine aligned to enterprise sales
- Partner deeply with Sales to improve conversion shorten cycles and win rates
- Develop account-based strategies targeting large industrial and logistics customers
Define the Market & Category
- Establish Verve as the category leader in industrial wearables and worker augmentation
- Shape how the market understands ROI-driven ergonomics and workforce performance
- Translate complex product value into clear compelling narratives for executive buyers
- Drive positioning across key verticals (logistics manufacturing distribution)
Lead GTM Strategy
- Partner with GTM leadership to define ICP segmentation and expansion strategy
- Inform market entry priorities vertical focus and growth investments
- Influence pricing packaging and overall go-to-market approach
- Continuously refine the companys GTM motion based on data and market feedback
Build the Growth Engine
- Develop and scale demand generation across digital field partner and ABM channels
- Own funnel performance (pipeline creation conversion velocity) with clear metrics
- Build field and partner marketing programs aligned to enterprise sales cycles
- Support strategic partnerships through co-marketing and joint GTM efforts
Own Narrative Content & Product Marketing
- Turn customer deployments into compelling ROI stories and reference assets
- Build sales enablement that wins at the VP and C-level
- Lead product launches segmentation and competitive positioning
- Elevate Verves brand through thought leadership and industry presence
Coordinate Tradeshows and Field Events
- Maintain update and iterate on the designs of our tradeshow booth set up
- Coordinate the schedule staffing and staff attendance for the tradeshow circuit
- Align marketing strategies with Verve Motions partner-led booths
- Organize all lead capture and hand-off to commercial team for prompt follow up
Build & Lead the Team
- Hire and develop a high-performing marketing team over time
- Establish the right mix of internal talent and external partners
- Create a culture of accountability speed and high standards
You are a builder who wants to own the growth engine - not just support it.
You think in terms of markets not campaigns and are motivated by defining categories and driving real business outcomes.
Core Experience
- 7 years in B2B marketing with experience in high-growth or early-stage environments
- Proven track record of building and scaling marketing from the ground up
- Deep understanding of enterprise sales motions (multi-stakeholder ROI-driven long-cycle deals)
- Demonstrated impact on pipeline and revenue
What Sets You Apart
- Youve operated close to revenue and understand how deals actually get won
- You can translate complex technical solutions into simple compelling narratives
- Youre comfortable challenging sales not just supporting it
- You balance strategy and execution; you can think like a VP and operate like a doer
- You thrive in ambiguity and move quickly to create structure
- You build and leverage an AI-powered toolkit as a force multiplier using generative AI and automation to scale content research analysis and campaign execution so you can operate with the output of a team well before you have one
Bonus Points
- Experience in industrial manufacturing logistics robotics or hardware-enabled software
- Experience helping define a new category or emerging market
- Background in sales-led or hybrid GTM environments
- You are comfortable with a moderate amount of travel to support tradeshow and field events
- A demonstrated track record of integrating AI tools into marketing workflows to accelerate pipeline generation personalize outreach at scale and build high-quality sales enablement with a clear perspective on where AI adds leverage and where human judgment is essential
We offer:
- The opportunity to make an immediate and visible impact in a fast-growing company with lots of potential as we work towards transforming worker safety well-being and experience of millions of workers in the US.
- Passionate and fun teammates.
- Wear robots at work!
Verve is dedicated to building a diverse team of individuals who are committed to contributing to an inclusive environment. Some of our core values include respect for all serving the greater good and welcoming individuals from diverse backgrounds experiences and perspectives.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status. Even if you do not check every box but see yourself contributing please apply.
Required Experience:
Director
Key Skills
About Company
Advertisers and publishers make a bigger impact with Verve’s ad solutions, backed by responsible media and teams of experts.
