CX Senior Analytics Engineer (CDP) R
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Job Location:
Monthly Salary:
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Job Summary
Senior Analytics Engineer
Primary Skills
- Manual Testing Google Tag Management Cloud VPN Google Analytics Automated Testing (ObservePoint Beacon Tool) Advanced Excel Debugging Proxy (Charles Proxy Telerik Fiddler etc.) DevTools Adobe Analytics Jira
Specialization
- Digital Analytics QA Engineer: Data Analyst
Job requirements
- Job Description:
- Digital Analytics Lead Analytics Engineer
- Location: Gurgaon/BLR India
- About the Role
- We are seeking a Lead Analytics Engineer with strong technical expertise in modern web development and hands-on experience in Customer Experience (CX) and Digital Analytics implementation. This role combines engineering excellence with MarTech and data instrumentationsupporting event tracking data pipelines customer identity and audience activation across platforms such as mParticle Mixpanel and paid media ecosystems. As a lead you will guide engineering best practices oversee implementation quality and collaborate with cross-functional teams to build scalable and reliable analytics foundations. You will ensure that data collection CDP integrations and tracking architectures are robust performant and aligned with business needs.
- Key Responsibilities
- Backend & Frontend Development (Light Full Stack Scope)
- Build and maintain backend services and APIs using PHP/Laravel or .
- Develop lightweight frontend interfaces and internal tools using React.
- Support ingestion pipelines and microservices that enable analytics and CX data flows.
- Ensure secure and scalable data movement across systems. CX & Digital Analytics Implementation
- Lead the implementation of event instrumentation user behavior tracking and data collection strategies for mParticle and Mixpanel.
- Define and configure data schemas identity resolution rules and event attributes within CDP platforms.
- Partner with CX product and analytics teams to translate tracking requirements into high-quality technical execution. Support funnel tracking conversion measurement and end-to-end customer journey instrumentation. Paid Media & Audience Activation
- Build and manage paid media audiences using mParticle/Mixpanel integrations (Meta Google TikTok DV360 etc.).
- Configure audience segmentation data sync rules and activation logic.
- Ensure accuracy governance and compliance in audience delivery workflows. Cloud & Deployment
- Deploy and manage applications on AWS or GCP (baseline cloud proficiency).
- Utilize cloud services for hosting storage and operational workflows.
- Support CI/CD pipelines and automated deployment processes.
- Leadership & Collaboration
- Provide technical guidance to junior engineers and analytics implementation teams.
- Establish best practices for tagging SDK usage data quality and integration architecture.
- Participate in solution design code reviews and technical documentation.
- Act as a key liaison across engineering analytics CX and marketing teams.
- General Engineering Responsibilities
- Troubleshoot data quality API SDK and integration issues.
- Maintain clean documentation for architectures tracking setups and implementation logic.
- Stay updated with modern MarTech CDP and analytics engineering trends.
- Qualifications
- 610 years of experience in engineering analytics implementation MarTech or related technical roles.
- Deep understanding of mParticle Mixpanel or similar CDP/analytics platforms.
- Understanding of PHP (Laravel) or along with basic React proficiency.
- Experience with event schemas SDK implementation data contracts tagging and tracking strategies.
- Familiarity with paid media audience activation and MarTech ecosystem integrations.
- Knowledge of relational/NoSQL databases and cloud platforms (AWS/GCP).
- Exposure to containerization (Docker; Kubernetes is a plus).
- Strong debugging analytical and communication skills.
- Proven ability to lead technical implementation and collaborate across functions. Education Bachelors or Masters Degree in Engineering Computer Science Information Systems Mathematics or related discipline.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Senior IC
Key Skills
About Company
Brillio is a global leader in Enterprise Digital Transformation Solutions, providing strategic consulting services and solutions using emerging technologies.
