E-INFRA is one of the most powerful Romanian groups with over 28 years of activity. Through its companies Electrogrup Nova Power & Gas Direct One Netcity and WESEE the Group operates across energy telecommunications and civil infrastructure covering the full value chain from infrastructure to services.
We are hiring a Brand Manager to join our marketing team. This is a senior high-impact role focused on driving integrated campaigns accelerating customer acquisition and strengthening brand performance across multiple business lines.
Some of the most important activities (not limited to):
Integrated Marketing & Campaign Execution- Lead end-to-end delivery of integrated campaigns (digital offline events) aligned with commercial priorities and market dynamics;
- Coordinate digital media agencies and internal teams to ensure consistent execution across channels;
- Define communication strategies for launches activations and tactical commercial initiatives;
- Ensure strong visibility and execution standards within approved budgets;
Growth & Demand Generation- Contribute to acquisition strategy through performance-driven campaign planning and delivery;
- Work closely with digital media agencies and internal stakeholders to optimize funnel performance and campaign execution;
- Translate commercial priorities into actionable marketing programs;
- Drive qualified lead generation through creative strategy media coordination and execution;
Brand Management & Positioning- Ensure consistent brand communication across all touchpoints;
- Contribute to positioning development across Group companies;
- Coordinate messaging alignment between brand communication and commercial priorities;
Agencies Stakeholders & Execution Governance- Manage digital media creative and production agencies across campaigns and projects;
- Drive alignment across key stakeholders on campaign priorities messaging and execution plans;
- Coordinate internal teams to ensure consistent and efficient delivery;
Performance Monitoring & Optimization- Monitor campaign performance and extract actionable insights;
- Evaluate results against KPIs and recommend optimizations;
- Track competitive landscape and market dynamics;
What we are looking for:
Experience- 58 years in marketing roles (brand digital performance or integrated campaigns);
- Proven experience delivering multi-channel campaigns end-to-end;
- Strong exposure to digital marketing and performance-driven environments;
- Experience working with agencies and managing campaign budgets;
Capabilities
We are looking for marketers who combine strategy with execution:- Strong integrated marketing thinking;
- Solid digital and performance understanding (not execution-heavy);
- Commercial mindset and results orientation;
- Structured execution and ownership mindset;
- Analytical thinking and optimization focus;
Requirements- Bachelors degree in Marketing Business or related field;
- Strong communication and stakeholder management skills;
- Ability to thrive in a fast-paced environment;
Required Experience:
Manager
E-INFRA is one of the most powerful Romanian groups with over 28 years of activity. Through its companies Electrogrup Nova Power & Gas Direct One Netcity and WESEE the Group operates across energy telecommunications and civil infrastructure covering the full value chain from infrastructure to serv...
E-INFRA is one of the most powerful Romanian groups with over 28 years of activity. Through its companies Electrogrup Nova Power & Gas Direct One Netcity and WESEE the Group operates across energy telecommunications and civil infrastructure covering the full value chain from infrastructure to services.
We are hiring a Brand Manager to join our marketing team. This is a senior high-impact role focused on driving integrated campaigns accelerating customer acquisition and strengthening brand performance across multiple business lines.
Some of the most important activities (not limited to):
Integrated Marketing & Campaign Execution- Lead end-to-end delivery of integrated campaigns (digital offline events) aligned with commercial priorities and market dynamics;
- Coordinate digital media agencies and internal teams to ensure consistent execution across channels;
- Define communication strategies for launches activations and tactical commercial initiatives;
- Ensure strong visibility and execution standards within approved budgets;
Growth & Demand Generation- Contribute to acquisition strategy through performance-driven campaign planning and delivery;
- Work closely with digital media agencies and internal stakeholders to optimize funnel performance and campaign execution;
- Translate commercial priorities into actionable marketing programs;
- Drive qualified lead generation through creative strategy media coordination and execution;
Brand Management & Positioning- Ensure consistent brand communication across all touchpoints;
- Contribute to positioning development across Group companies;
- Coordinate messaging alignment between brand communication and commercial priorities;
Agencies Stakeholders & Execution Governance- Manage digital media creative and production agencies across campaigns and projects;
- Drive alignment across key stakeholders on campaign priorities messaging and execution plans;
- Coordinate internal teams to ensure consistent and efficient delivery;
Performance Monitoring & Optimization- Monitor campaign performance and extract actionable insights;
- Evaluate results against KPIs and recommend optimizations;
- Track competitive landscape and market dynamics;
What we are looking for:
Experience- 58 years in marketing roles (brand digital performance or integrated campaigns);
- Proven experience delivering multi-channel campaigns end-to-end;
- Strong exposure to digital marketing and performance-driven environments;
- Experience working with agencies and managing campaign budgets;
Capabilities
We are looking for marketers who combine strategy with execution:- Strong integrated marketing thinking;
- Solid digital and performance understanding (not execution-heavy);
- Commercial mindset and results orientation;
- Structured execution and ownership mindset;
- Analytical thinking and optimization focus;
Requirements- Bachelors degree in Marketing Business or related field;
- Strong communication and stakeholder management skills;
- Ability to thrive in a fast-paced environment;
Required Experience:
Manager
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