Mr D Copywriter

Mr D a division of the Takealot Group is looking for a highly talented Copywriterto join our team in Cape Town.

We are a young dynamic hyper growth company looking for smart creative hard-working people with integrity to join us!

Think youve been challenged before Think again!

• Scale: Show the millions of Mr D customers what you can do
• Learn: We work with the best of the best and then some.
• Grow: Expand your career in the fast-growing Takealot Group: Mr D TFS. We like to promote from within: Heres your chance.

The position reports to the Head of Brand of Mr D

Purpose of the role:
A detail-orientedCopywriter to join the internal creative studio of a leading on-demand delivery brand. To assist in crafting high-quality engaging copy for a wide range of projects across the companys dynamic brand ecosystem which spans restaurants groceries retailers and closely with the Senior Copywriter and the broader creative team play a key role in delivering work that inspires informs and connects with millions of customers while adhering to the brands tone of voice and communication style.

Your responsibilities will include:

• Translating creative/marketing briefs into effective copy across all touch points. Must be able to take a marketing brief from ATL campaigns to CRM initiatives and work with the team to craft compelling copy that brings the idea to life across all of Mr Ds touch points
  
  
• Writing editing & proof-reading copy and planning content themes for Mr D marketing campaigns and acting as copy counsel for all marketing initiatives (including sales promotions social media content app push notifications etc.)
  
  
• Writing editing & proof-reading copy for all ad hoc business requests for Mr D customer communications
  
  
• Brainstorming and executing content marketing ideas to support Marketing & Brand campaigns and collaborating with designers & Creative Lead to provide on-brand copy for artwork and relevant content ideas
  
  
• Owning and updating the copy & content on all Marketing-owned areas of the Mr D website (including FAQs Terms & Conditions etc.)
  
  
• Supporting the Senior Copywriter and Content Strategist to make sure on-site in-app and digital copy works effectively for search engine optimization and conversion purpose
  
  
• Researching your subject matter to ensure the quality and accuracy of your copy with the objective of always adding value to the Mr D customer experience
  

  Content Creation
  

  Write engaging on-brand copy for channels including social media in-app content email campaigns website pages blogs and advertising.
  Develop concise and user-friendly microcopy for apps and customer interactions that drive usability and brand loyalty.
  

  Team Collaboration

  Partner with designers marketers and product stakeholders to deliver cohesive creative projects.
  Contribute to brainstorming and creative ideation sessions to generate concepts and campaign ideas.
  

  Brand Voice Consistency

  Maintain the brands tone of voice across all written outputs.
  Ensure that all copy aligns with brand values and communicates effectively with target audiences in various product categories (restaurants groceries and retail).

  Editing & Proofreading

  Edit and refine content to ensure accuracy clarity and alignment with brand standards.
  Support the Senior Copywriter in maintaining quality control over written materials.

Ad-Hoc Task Management

Assist with ad-hoc copy needs for campaign launches product updates and other creative studio requirements.
Take feedback constructively and refine work with a proactive and solutions-based mindset.

Attributes required:

• A strong knowledge of social media platforms and engagement strategies
• An ability to translate a marketing brief into effective copy across multiple touchpoints in a way that resonates with customers
• Capability to present ideas succinctly in writing and verbally
• Conceptualize and implement content strategies
• Creative problem-solving skills
• Highly organized and efficient with an ability to work towards and meet tight deadlines
• Outstanding editing and copy writing skills
• Ability to lead and adapt
• Detail-oriented
• Willingness to adopt AI tools

Qualifications and Experience:

• A Bachelors degree in English Journalism or Communications
• 4 years experience in a copy writing creative director or a content strategist role
• PR and media related experience is preferable

Lets talk about life @ Mr D

• The power is in your hands: We offer a market-related Total Remuneration Package which allows full flexibility according to your needs. Go on be the master of your own destiny.
• No doors: We arent fans of stuffy offices or siloed work environments. See someone you like High five collab and make something great.
• Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn Up-skill with free access to courses on Prosus Academy and more.
• Good times: Get to know the other extraordinary minds in the takealot group during regular social events and out-of-office activities (think hikes think mini golf think good times).
• Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it.
• Help when you need it most: Confidential counselling legal support and financial guidance for free anytime anywhere.
• Free parking: No more 5km fun runs to your desk (unless you want to).

Like what you see

If you meet the above you are an Extraordinary Mind. Apply today!!

Mr D is an Equal Opportunity Employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference