Job Title: Digital Marketing Specialist
Client: Medical Device Manufacturing Company
Duration: 2 Years
Location: Mounds View MN 55112
Shift: 1st Shift
Role Overview
Support digital marketing initiatives focused on engaging healthcare professionals and supporting sales teams
Build and manage email campaigns and automated customer journeys using marketing automation tools
Monitor campaign performance and optimize digital marketing activities
Responsibilities
Build edit test and deploy email campaigns using Salesforce Marketing Cloud (Email Studio)
Ensure emails meet brand guidelines and are mobile responsive
Manage scheduling test sends and campaign approvals
Configure and manage automated customer journeys using Journey Builder
Set up data extensions entry sources and decision splits in marketing journeys
Manage audience lists data validation and suppression lists
Build and monitor automations using Automation Studio
Track campaign performance metrics such as open rates CTR bounce rates and unsubscribes
Support A/B testing and recommend improvements for campaign performance
Collaborate with marketing creative compliance analytics and sales teams
Must Have
Bachelors degree in Marketing Business Communications or related field
2 5 years of email marketing or marketing automation experience
Hands-on experience with Salesforce Marketing Cloud
Experience with Email Studio and Journey Builder
Experience managing data extensions and audience lists
Strong attention to detail and organizational skills
Nice to Have
Experience with Automation Studio
Salesforce Marketing Cloud reporting experience
Basic HTML and CSS knowledge
Experience supporting digital marketing campaigns in regulated industries
#ZR
Job Title: Digital Marketing Specialist Client: Medical Device Manufacturing Company Duration: 2 Years Location: Mounds View MN 55112 Shift: 1st Shift Role Overview Support digital marketing initiatives focused on engaging healthcare professionals and supporting sales teams Build and mana...
Job Title: Digital Marketing Specialist
Client: Medical Device Manufacturing Company
Duration: 2 Years
Location: Mounds View MN 55112
Shift: 1st Shift
Role Overview
Support digital marketing initiatives focused on engaging healthcare professionals and supporting sales teams
Build and manage email campaigns and automated customer journeys using marketing automation tools
Monitor campaign performance and optimize digital marketing activities
Responsibilities
Build edit test and deploy email campaigns using Salesforce Marketing Cloud (Email Studio)
Ensure emails meet brand guidelines and are mobile responsive
Manage scheduling test sends and campaign approvals
Configure and manage automated customer journeys using Journey Builder
Set up data extensions entry sources and decision splits in marketing journeys
Manage audience lists data validation and suppression lists
Build and monitor automations using Automation Studio
Track campaign performance metrics such as open rates CTR bounce rates and unsubscribes
Support A/B testing and recommend improvements for campaign performance
Collaborate with marketing creative compliance analytics and sales teams
Must Have
Bachelors degree in Marketing Business Communications or related field
2 5 years of email marketing or marketing automation experience
Hands-on experience with Salesforce Marketing Cloud
Experience with Email Studio and Journey Builder
Experience managing data extensions and audience lists
Strong attention to detail and organizational skills
Nice to Have
Experience with Automation Studio
Salesforce Marketing Cloud reporting experience
Basic HTML and CSS knowledge
Experience supporting digital marketing campaigns in regulated industries
#ZR
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