Paid Media Specialist
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Job Location:
Monthly Salary:
Posted on:
14 hours ago
Vacancies:
1 Vacancy
Job Summary
About the Role
We are looking for a Paid Media Specialist who will be responsible for planning executing and optimizing paid media campaigns across multiple digital platforms. The candidate should have hands-on experience in managing social media advertising campaigns performance tracking and campaign optimization to drive measurable marketing results.
Key Responsibilities
- Plan and execute paid media campaigns across social and programmatic platforms.
- Manage and optimize campaigns on Meta Ads Manager LinkedIn Campaign Manager TikTok Display & Video 360 and Teads Ad Manager.
- Monitor daily campaign performance and optimize budgets bids targeting and creatives to achieve campaign goals.
- Run A/B tests on ads creatives and audiences to improve campaign performance.
- Track campaign performance using analytics tools and ensure proper tagging and tracking implementation.
- Prepare weekly and monthly performance reports with key insights and recommendations.
- Coordinate with internal teams and stakeholders for smooth campaign execution.
- Stay updated with paid media trends and identify opportunities for campaign growth and optimization.
Required Skills
- 35 years of experience in Paid Media / Performance Marketing / Social Media Advertising.
- Hands-on experience with paid media platforms like Meta Ads Manager and LinkedIn Campaign Manager.
- Understanding of campaign optimization targeting strategies and performance metrics.
- Experience in performance reporting and campaign analytics.
- Good communication and stakeholder management skills.
Required Experience:
IC
Key Skills
- Quality Assurance
- Client Relation
- Target Audience
- Media Planning
- Trend Analysis
- Market Research
- Email Campaigns
- Social Channels
- Campaign Management
- Client Service
- Current Events
- News Stories
- Powerpoint
- Data Analysis
- Analytics
About Company
Best IT Services and Digital Marketing Outsourcing Company- Wildnet Technologies is an award-winning IT Services and Digital Marketing Outsourcing Company delivering transformational growth to its clients.
