Associate Brand Manager Hemato-Oncology
Job Summary
The Associate Brand Manager Hemato-Oncology will have the mission of building and leading the implementation of the marketing strategy and tactical plans to maintain the leadership of our main product in Panama & the Dominican Republic and to continue developing the business potential of new products of the Hemato-Oncology franchise.
Qualifications :
- Localize prioritize and implement global and LATAM strategy promotional messaging and supportive materials maximizing opportunities across markets (public and private) and stakeholders.
- Leverage in brand planning process leading Abbvies methodology and tactical plan to ensure a robust marketing plan.
- Lead peer to peer strategy design and implementation as activities that leverage business growth.
- Collaborate closely with scientific societies and key opinion leaders supporting their initiatives and developing new activities that strategically enhance the positioning of our portfolio within the specialty.
- Elevate winning with data capability supporting the use and analysis of available data resources to make timely / informed decisions and increase commercial modelling and forecasting capabilities.
Education:
- Professional with a university degree (mandatory) preferably in business-related administrative careers or Life Sciences.
Languages:
- Advanced English level (mandatory).
Experience:
- 5 years of proven successful experience in marketing/commercial excellence in the multinational pharmaceutical industry.
- Knowledge of the healthcare system its main stakeholders and information sources.
Implementation of omnichannel strategies (desirable).
Additional Information :
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
No
Employment Type :
Full-time
Key Skills
About Company
AbbVie is a global biopharmaceutical company focused on creating medicines and solutions that put impact first for patients, communities, and our world. We aim to address complex health issues and enhance people's lives through our core therapeutic areas: immunology, oncology, neuro ... View more