Purpose of the Position
The Brand Manager plays an active role in shaping and delivering the local marketing strategy for Chivas Regal &Single Malt driving strong brand visibility and ensuring consistent activation across the Polish market. The role takes ownership of coordinating brand initiatives adapting global assets to local needs executing campaigns monitoring brand performance and working closely with internal teams and external partners to bring brand plans to life.
Main Responsibilities
Support the development and implementation of the annual brand plan for Chivas.
Adapt global communication and toolkits to the Polish market while ensuring brand consistency.
Coordinate the execution of brand campaigns and activations across relevant touchpoints.
Support new product launches through planning coordination and execution of brand assets and activities.
Monitor brand performance category dynamics and consumer trends and prepare insightbased recommendations.
Collaborate with agencies (creative digital BTL) to deliver highquality inclusive and accessible brand materials.
Work with crossfunctional teams including Trade Marketing Commercial Finance Supply Chain and OnTrade to ensure aligned and timely execution.
Track marketing KPIs evaluate campaign effectiveness and support the preparation of brand performance reports.
Coordinate ontrade activations and events in partnership with the OnTrade & Events teams.
Conduct competitive analysis and prepare regular market overview reports.
Manage and monitor assigned parts of the marketing budget to ensure accurate and responsible spending.
Skills and Qualifications
You do not need to meet every listed requirement to be considered. If you believe your experience and skills are a good fit for this role we encourage you to apply.
Higher education in marketing management business or a related field.
Fluency in English and Polish with the ability to use English comfortably in daily work.
Understanding of marketingmix principles and brandbuilding fundamentals.
Ability to work with data and translate insights into clear conclusions.
Strong organizational and project management skills.
Interest in premium brands consumer needs and visual aesthetics.
Proactive solutionoriented approach and willingness to take ownership of tasks.
Strong communication skills and the ability to collaborate effectively within crossfunctional teams.
Experience working with agencies and coordinating multiple stakeholders.
Digital acumen and comfort executing digital activities.
Experience in premium FMCG lifestyle beauty beverages or related consumer categories is an advantage not a requirement.
What we offer:
- Hybrid work model: 3 days in the office 2 days remotely.
- Development opportunities within an international organization with iconic global brands.
- Comprehensive onboarding and training to support your professional growth.
- Work in a friendly collaborative Convivialité culture.
- Bonus system tied to individual objectives.
- Opportunity to get involved in sustainability initiatives and make a real impact.
- Extensive benefits package including:
- Pension program (company contributes 3.5% base salary after 3 months)
- Private medical care (including dental)
- Life insurance
- Sports card & leisure subsidies
- Holiday gift packages
- Trainings courses and company events
- Company car or car allowance
Job Posting End Date:
Target Hire Date:
Target End Date:
Required Experience:
Manager
Purpose of the PositionThe Brand Manager plays an active role in shaping and delivering the local marketing strategy for Chivas Regal &Single Malt driving strong brand visibility and ensuring consistent activation across the Polish market. The role takes ownership of coordinating brand initiatives a...
Purpose of the Position
The Brand Manager plays an active role in shaping and delivering the local marketing strategy for Chivas Regal &Single Malt driving strong brand visibility and ensuring consistent activation across the Polish market. The role takes ownership of coordinating brand initiatives adapting global assets to local needs executing campaigns monitoring brand performance and working closely with internal teams and external partners to bring brand plans to life.
Main Responsibilities
Support the development and implementation of the annual brand plan for Chivas.
Adapt global communication and toolkits to the Polish market while ensuring brand consistency.
Coordinate the execution of brand campaigns and activations across relevant touchpoints.
Support new product launches through planning coordination and execution of brand assets and activities.
Monitor brand performance category dynamics and consumer trends and prepare insightbased recommendations.
Collaborate with agencies (creative digital BTL) to deliver highquality inclusive and accessible brand materials.
Work with crossfunctional teams including Trade Marketing Commercial Finance Supply Chain and OnTrade to ensure aligned and timely execution.
Track marketing KPIs evaluate campaign effectiveness and support the preparation of brand performance reports.
Coordinate ontrade activations and events in partnership with the OnTrade & Events teams.
Conduct competitive analysis and prepare regular market overview reports.
Manage and monitor assigned parts of the marketing budget to ensure accurate and responsible spending.
Skills and Qualifications
You do not need to meet every listed requirement to be considered. If you believe your experience and skills are a good fit for this role we encourage you to apply.
Higher education in marketing management business or a related field.
Fluency in English and Polish with the ability to use English comfortably in daily work.
Understanding of marketingmix principles and brandbuilding fundamentals.
Ability to work with data and translate insights into clear conclusions.
Strong organizational and project management skills.
Interest in premium brands consumer needs and visual aesthetics.
Proactive solutionoriented approach and willingness to take ownership of tasks.
Strong communication skills and the ability to collaborate effectively within crossfunctional teams.
Experience working with agencies and coordinating multiple stakeholders.
Digital acumen and comfort executing digital activities.
Experience in premium FMCG lifestyle beauty beverages or related consumer categories is an advantage not a requirement.
What we offer:
- Hybrid work model: 3 days in the office 2 days remotely.
- Development opportunities within an international organization with iconic global brands.
- Comprehensive onboarding and training to support your professional growth.
- Work in a friendly collaborative Convivialité culture.
- Bonus system tied to individual objectives.
- Opportunity to get involved in sustainability initiatives and make a real impact.
- Extensive benefits package including:
- Pension program (company contributes 3.5% base salary after 3 months)
- Private medical care (including dental)
- Life insurance
- Sports card & leisure subsidies
- Holiday gift packages
- Trainings courses and company events
- Company car or car allowance
Job Posting End Date:
Target Hire Date:
Target End Date:
Required Experience:
Manager
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