Job Description:
TheInsightDirectorsits withinCarat UKs Insight and Strategy teamandwill work closelywith theStrategy andClientAccountteamsinCaratUKas well as occasionally with colleagues in other areas of the Dentsu business.Thisrole willlead client insight projectsinternally and with clientsbe instrumental increatingcontentfor pitches and thought leadershipas well asdevelopinginsight solutions and best practice that can be scaled across our network.
We work in a fast-paced environment andtherefore applicants willneed to be comfortable picking up quick turn-around projectsandbeing able toprioritise workin order todeliver best in class analysisand insights.
We are looking for someonecreativeand curiouswho canthink outside the boxrightfrom planning a research programme through to analysis and delivery of the insightsandnew solutionsthat willprovidemaximumclient business impact.Thenew approachesdeveloped could be through repackaging current deliverables and/or via new techniques and methodologies.We are looking for someone that has experience in cultural insightsprimary and secondary datahandlingandstrong critical thinking when it comes to using AI solutionsalongside strong story telling skills.
This role willoffer the successful candidate the opportunityto work closely with a small team of insightspecialistsand include line managerial responsibilities including workflow management and the opportunity to help growmotivateand nurturebrilliant young talent.
Key Accountabilities
Direct client facing work liaising withclientTeams supporting the strategyteamandrepresentinginsight in current client and new business presentations.
Line management of a small team ensuring support encouragement for growth and pipeline management are all in place
Ensuring that the Strategy Team are fully supported indevelopment of strategyclient discussions on insight research and communications measurement.
With a focus ondata explorationresearch&insightyou will be proactive in managing and developingrelationships directly withour clientsand stakeholdersthroughout Dentsu
Championing the use and application of insight throughout the Carat UK agency raising the floor in terms of client team responses being grounded in insight and developing the capabilities of teams beyond the insight community
Audience Strategy leader
Design and delivery ofresearch and insightto supportnew business pitches
Development and delivery of thought leadership pieces with support from strategy and marketing
Roll outofResearch & Insight productsfor the global teams and across the networkfrom conception to delivery
Professional Skills
This is ahybridclient facingandinternalroleso we are looking for someone comfortable to develop direct relationship with clientsand internal teams
Ability to designresearchsolutions and be creative with a variety of different data sets(including digital) and methodologies
Exposure and experience using AI solutions imperative critical thinking
Experience and keen interest in cultural insightdiscoveryand cultural intelligence
Proven history in media communications and generating consumer insights
Experience inapplyingdatasetsto includeYougovprofiles CCS or TGIGWIas well astrend led and category focused resourcese.g.Mintel Foresight Factory Canvas 8for desk research purposes
Strongstory tellingand communicationskills and strong creativity when it comes to data mining particularly in support of strategic imperatives
Ability tomanage time across workstreams and stakeholder needs
A good understanding of the wider aspects of commercial marketing and business
Good project management skills and ability
Highlycollaborative able to develop teams and work across countries and disciplines
Interest in popular culture and innovation
A creative approach to problem solving and curiosity in all elements of your work
Experience nurturingjrcolleagues anddirecting workflows across teams
Workingwith us
Joiningdentsuinternationalyoulljoin a team of 46000 people.Itsanopportunity to produce career-defining work. Along the way youllteam up with inspiring colleagues andencountera richness of clientsculturesand experiences.We offer exciting challenges memorableexperiencesand opportunities to shape your future.
Inclusion and Diversity
Wereproud to be different and that starts with our people. We believe in equal opportunities for everyone. Wewontdefine people by their race gender sexual-orientationageor disability. Individuality is what makes us great we want everyone to bring their full self to work and create something amazing.Thatswhat we care about.
So whetheryourejoining us or looking to move to a different part of the business we work hard to make sure we create equal opportunities for everyone.
Our 8 ways
We aredentsu. As champions for meaningful progress we help our clients to winkeepand grow their best customers with best-in-class services and solutions in media CXM andcreative.
With more than 46000 dedicated specialists teaming across 145 markets our 8 ways shape and guide the way we do things here so that together we can achieve the never before for our clients for society and for each other.
We dreamloud.
We inspire change.
We team without limits.
We all lead.
We make it real.
Weclimbhigh.
We choose excitement.
We are a force for good.
We aredentsu
#LI-Dentsu #LI-Hybrid
Location:
LondonBrand:
CaratTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)Required Experience:
Director
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.