Digital Marketing & Campaign Manager | Brand & Marketing | Germany
Job Summary
The opportunity
Were currently looking for a Digital Marketing & Campaign Manager. Someone to join our Brand & Marketing team in order to optimize campaigns and to drive business and brand KPIs for the German market. Someone with a passion for electric mobility an interest in technology and a desire to create the change we know is needed. And someone who doesnt mind the occasional bit of sustainable travel in the service of a cleaner form of electric performance.
This position is located at our premises in Cologne Germany. We believe in a hybrid model when it comes to remote and onsite work knowing that both in-person collaboration and individual time to focus are needed. What matters most is that people get the time and support to do what needs to be done. And to enjoy doing it of course.
The responsibilities
In this role youll be expected to plan manage and execute our local full funnel campaigns. Working as a member of the Marketing team youll be instrumental in levering our strategy guidelines content with internal and external stakeholders. See below for a more thorough breakdown of the various tasks and areas youll be responsible for:
Local media plans and local input into central digital marketing planning and activation of brand and car launch campaigns
Localization and translations of global content and for all local content for digital channels including the web
Follow-up analysis and optimization of local media investments and activation
Analyze and report results to relevant stakeholders.
Performance monitoring and conversion optimization
Provide input for improving content campaign performance and other online activations based on data.
Collaborate with other team members to further make campaigns more efficient.
Leverage the strategies guidelines content and competence in HQ as well as external stakeholders i.e. agencies to drive scalable and efficient digital marketing execution
Close coordination with dealerships and agency partners.
The ideal candidate
In order to succeed in this role and at Polestar in general there are a few characteristics youll need to have. Tenacity. Flexibility. Curiosity. The ability to take the initiative to meet deadlines and requirements and to abandon ideas when theyre not feasible.
In addition youll need the following qualifications:
Bachelors degree in Marketing Communication or comparable
5-8 years of experience in digital marketing with a focus on Web-technologies and media channels
Strong analytical and creative skills
Project management skills
Strong communication skills and ability to manage internal and external stakeholders
Ability to work in a fast-paced dynamic environment with a focus on customer satisfaction
Polestar is an international company with various backgrounds represented. English therefore is the language of written and spoken communication. And though we have a global presence we maintain the growth-mindset. Change happens often at Polestar. But so does progress. Expect an accelerating exciting environment.
The process
If the above matches your ambitions be sure to apply. Our selection process is ongoing and the position will remain open until its filled.
The Polestar journey is an electric one.
Key Skills
About Company
Join a global team dedicated to improving the societies we live in through sustainable, electric mobility.