Senior Manager, Digital Merchandising

About Ruggable:

Ruggable is a leading direct-to-consumer e-commerce brand based in Los Angeles California with an extraordinary track record of high profitable growth. We pride ourselves on having an extremely loyal customer base and a talented team made up of genuinely caring people who take action and deliver results. We are venture-backed and own a patented washable rug design thats disrupting the home décor industry. Our mission is to empower our customers to live vibrantly with beautiful products that dont compromise on function. If youre passionate about consumer products e-commerce and high-growth start-ups keep reading!

Job Summary:

Ruggable is seeking a commercially-driven analytical and highly organized Senior Manager Digital Merchandising to lead the delivery of a best-in-class global shopping experience. Reporting to the Senior Director of eCommerce you will be the primary architect of Ruggables digital storefront ensuring our product catalog is presented with precision relevance and commercial intent.

Success in this role means moving beyond site maintenance to active trading. You will work in close partnership with UX/UI Creative Marketing and Digital Content teams to build a cohesive user journey that balances storytelling with shopability. As an expert communicator with a rare taste level and a discerning eye for brand elevation you possess a unique ability to weave data and commercial objectives into sophisticated briefs and on-site experiences that inspire creative teams and align leadership. You lead with a refined confident POV ensuring every user journey is culturally relevant brand-consistent and aesthetically superior.

In this capacity you will manage a team of Site Merchandisers implementing new procedures and building efficiencies across existing workflows while fostering an environment that motivates and inspires. You are a Figma power-user a project management powerhouse and a launch day leader who ensures marketing and site updates go live flawlessly and on schedule across our NA AU and EU storefronts.

What Youll Do:

Strategic Campaign Leadership & Product Flow

• Unified Campaign Vision: Serve as the authoritative voice for site experience during campaign planning. Partner with Creative Marketing to ensure brand campaigns are translated effectively to the digital storefront taking Paid Retention and Social partners on a clear confident journey
• Monthly Product Flow Planning: Lead the planning of monthly product flows driving the team to upload products and assets much further in advance to ensure a proactive clean site transition and reduce last-minute fire drills
• Launch Day Command Center: Lead the end-to-end execution of launch days. Coordinate the exact moment products go live alongside marketing pushes ensuring 100% alignment across all digital touchpoints
• UX/UI Collaboration: Maintain a continuous feedback loop with the UX/UI team to optimize site components ensuring that new features or layout changes enhance both the aesthetic taste level and the commercial conversion of the site
• Visualization via Figma: Leverage Figma to prototype new site experiences and merchandising layouts. Use these mockups to bridge the gap between Creative vision and UI constraints aligning stakeholders before engineering execution

Commercial Site Trading & Data Storytelling

• Active Site Trading: Maintain a relentless trading mentality. Proactively read out business performance week-to-week leveraging BI tools and Yotpo insights to identify opportunities for maximizing AUV AOV CVR RPV and cash sales
• Analytics Partnership: Maintain close connectivity with the Analytics team to evolve our reporting. Engage the Analytics team in our strategic roadmap so they can help tell the story of site performance through actionable metrics
• Customer Insight Integration: Partner with the Consumer Experience (CE) Lead to digest product feedback and Yotpo reviews using findings to influence site tagging filtering logic and Shop the Look modules
• Catalog Mastery: Oversee the Catalog Specialist to ensure total data integrity. Guarantee every product is accurately tagged categorized and attributed for optimal searchability

Operational Excellence & Team Leadership

• Process Innovation: Audit existing workflows to identify friction points. Implement new high-efficiency procedures and net new operational frameworks that increase the teams speed-to-market
• Rigorous Site QA: Establish and enforce a zero-defect QA standard across the team. Lead the QA process across mobile and desktop to ensure all filters tags and navigation paths function perfectly
• Motivational Leadership: Act as the primary driver of team morale and inspiration. Foster a culture of high-ownership commercial curiosity and pride in site perfection among the Site Merchandisers

Site Experience & Product Discovery

• Constructor Ownership: Own the search and browse experience. Level up site complexity by introducing personalized product recommendation sequencing and sophisticated cross-sell carousels
• Navigation Evolution: Obsess over the details of site navigation and filtering across all global storefronts (NA AU EU) to ensure discovery is frictionless

What Youll Need to Have:

Required:

• Experience: 7 years in site merchandising (D2C/Apparel/Home décor preferred) with 3-5 years of direct people management experience
• Visualization Skills: Well-versed in Figma for prototyping and site experience planning
• Platform Mastery: Deep hands-on experience in Shopify Constructor Yotpo and BI tools (Sigma/Looker/GA4)
• Project Management & Tooling Architecture: Expert-level proficiency in managing complex cross-functional workflows. You must demonstrate power-user depth in Jira/Confluence Asana and Airtable
• Analytical Mindset: You are acutely aware of the relationship between AOV CVR traffic and revenue
• International POV: Proven experience building digital strategies across multiple countries (specifically NA to AU/EU synchronization)
• Cross-Functional Synergy: Proven ability to work alongside UX/UI designers and Creative directors to maintain the highest visual standards without compromising on site performance or technical feasibility
• Strategic Communication & Elevated POV: An expert communicator with a rare taste level and a discerning eye for brand elevation. You possess a unique ability to weave data and commercial objectives into sophisticated briefs and on-site experiences that inspire creative teams and align leadership. You lead with a refined confident POV ensuring every user journey is culturally relevant brand-consistent and aesthetically superior
• Executive Presence: Exceptional communication skills and the ability to argue for strategy based on data in front of Executive leadership
• Strategic Intuition: A unique blend of technical horsepower and business gutyou know when the data is telling a story and when it needs deeper interrogation
• Leadership: A confident guide who can align disparate teams (Creative Retention Paid PR and Social) under a single site vision and create/implement net-new procedures with urgency

Preferred:

• Growth Mindset: A proactive problem solver who is obsessed with the technical details of site perfection
• Visual POV: Experience attending shoots and collaborating with studio teams to produce high-performing imagery

Compensation:

• $150000 per year base salary
• An annual bonus percentage that varies based on level of role
• Employer matching (up to 3% of base salary) for company sponsored 401K plan
• The position is currently hybrid (3 days in office) based in our corporate Torrance CA location

At Ruggable we offer competitive compensation and benefits packages. Ruggable is an Equal Employment Opportunity employer. We proudly recruit and hire a diverse workforce and are committed to creating an inclusive environment for all employees.

If you are based in California we encourage you to read this important information for California residents linked here.

To all recruitment agencies: Ruggable does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias Ruggable employees or any other company destination. Ruggable is not responsible for any fees related to unsolicited resumes.