Marketing Associate Paid Media Channels ON

LFL Group

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profile Job Location:

Toronto - Canada

profile Monthly Salary: Not Disclosed
Posted on: 18 hours ago
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Overview

Leons is currently looking for a Marketing Associate Paid Media Channels to join our team and help elevate our brand across a variety of paid media channels. This role is perfect for someone who thrives in a collaborative environment enjoys optimizing campaigns and seeks to make a measurable impact on the business.

About Us:

Leons Furniture has locations from coast to coast is Canadian owned and has a rich history spanning over 110 years. Today as in the past Canadians have turned to us to provide their home furnishing needs and were proud to be expanding our sales teams in every location to meet this challenge.

Many of our most successful associates joined Leons in entry level positions and with hard work determination and desire they were able to achieve a level of success beyond their imaginations. These success stories are our greatest achievement. Let our story be your story. Whatever the position Leons can open the door to a bright and exciting future for you. You bring the can-do attitude and we will provide the tools for your success. Join us today!

Responsibilities:

  • Lead the execution of paid media campaigns across multiple platforms (e.g. TV Radio Out of Home Digital/SEM Social) ensuring that all initiatives align with the brands objectives and deliver meaningful results.
  • Collaborate with external media partners and agencies to ensure campaigns are effectively executed and optimized for performance.
  • Continuously monitor campaign performance providing insights and recommendations for optimization and improvement.
  • Ensure a seamless integrated customer experience by working closely with the owned media team to maintain consistency across all marketing channels.
  • Manage budgets and expenses ensuring paid media campaigns are measured effective and deliver a positive return on investment.

Requirements:

  • Bachelors degree in marketing communications business or a related field.
  • 24 years in Retail Paid Media (Enterprise level preferred).
  • Strong working knowledge of Meta Ads Manager and Google Ads with proven experience executing campaigns.
  • Strong understanding of TV/Radio reach/frequency and post-buy analysis.
  • Experience acting as the primary point of contact for external agencies or media reps.
  • Experience planning and executing media budgets with strong ability to manage pacing and accruals of complex monthly spend across multiple vendors.
  • Strong proficiency in Microsoft Office including Outlook Power Point Word and Excel (Pivot tables VLOOKUPs).

Working Requirements:

  • In Office at our Toronto/North York Home Office

To be successful as a Marketing Associate Paid Media Channels:

  • Have a strong understanding of paid media marketing campaigns that engage target audiences and drive results across a variety of paid media channels.
  • Thrive in a fast-paced environment balancing multiple projects while collaborating with internal teams and external partners to meet shared goals.
  • Be an excellent communicator able to inspire and collaborate with both internal teams and external vendors to execute strategies effectively.
  • Be strategic and data-driven with the ability to assess the effectiveness of campaigns and make adjustments for ongoing improvement.
  • Embrace innovation and continuously seek new ways to enhance customer engagement and drive business results through paid media strategies.
  • Be highly organized with the ability to manage multiple campaigns simultaneously and deliver on deadlines while keeping all stakeholders informed.

We offer:

  • Comprehensive Employee Benefit Package after 3 months
  • Profit Sharing
  • Employee Discounts & Partner Discount Programs
  • The chance to be part of a financially stable well-respected truly Canadian company with opportunities for growth from coast to coast
  • Continuous quality education and training on our products and sales techniques

Compensation:

$50000/yr to $75000/yr (income may vary based on volume and location)

Additional Information:

  • Artificial Intelligence (AI) Use: Leons may use AI tools to support the recruitment and selection process (e.g. screening resumes scheduling interviews). Final hiring decisions are made by our teams.
  • We welcome applicants from all backgrounds and experiences. Accommodation is available on request for candidates taking part in all aspects of the recruitment process. Candidates with accommodation needs can email their accommodation requests to.

How to Apply:

If youre ready to bring your expertise to Leons wed love to hear from you.

Please email your application including your CV and a short statement on why you would be a great fit for LFL.


Required Experience:

IC

OverviewLeons is currently looking for a Marketing Associate Paid Media Channels to join our team and help elevate our brand across a variety of paid media channels. This role is perfect for someone who thrives in a collaborative environment enjoys optimizing campaigns and seeks to make a measurabl...
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Key Skills

  • Digital Marketing
  • Marketing
  • MailChimp
  • Business Management
  • Constant Contact
  • HubSpot
  • Responsys
  • Email Marketing
  • Adobe Photoshop
  • Social Media Management
  • Copywriting
  • Adobe Indesign

About Company

Saving You More at The Brick, with over 220 stores across Canada. Shop now for great deals on furniture, mattresses, appliances, TVs and electronics.

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