Marketing Analyst
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Job Location:
Mexico City - Mexico
Monthly Salary:
Not Disclosed
Posted on:
7 hours ago
Vacancies:
1 Vacancy
Job Summary
Work Location Assignment:Mexico City (Must be able to work from assigned Pfizer office 3 days per week or as needed by the business.
POSITION SUMMARY
The Marketing Analyst is responsible for supporting the execution of tactical plans and digital initiatives derived from the category strategy. This role ensures effective implementation of marketing activities coordination of promotional materials campaign tracking and data analysis to support informed decision-making and future marketing strategies.
KEY REPONSIBILITIES
Support the execution of action plans for the product portfolio.
Coordinate the creation development and implementation of promotional materials.
Maintain proactive communication with customer-facing teams and external vendors ensuring proper feedback and follow-up.
Manage marketing campaigns and track key performance indicators (KPIs) with internal and external stakeholders.
Analyze digital performance data including campaign results conversion rates and traffic to support optimization of marketing strategies.
Align commercial activities with the digital marketing plan and the Tactical Marketing Plan (TMP).
Support price and market trend analysis.
Follow up on sampling activities and field execution.
REQUIRED SKILL SET
Strong commitment and sense of accountability.
Ability to work collaboratively in cross-functional teams.
Proactive and effective communication skills.
Analytical and critical thinking capabilities.
Creativity and continuous learning mindset.
Proficiency in Microsoft Office tools (intermediate level).
English: Intermediate level required.
EEO (Equal Employment Opportunity) & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race color religion sex sexual orientation age gender identity or gender expression national origin or disability.
Marketing and Market ResearchRequired Experience:
IC
Key Skills
- Loyalty Marketing
- Marketing
- Google Analytics
- Pardot
- Attribution Modeling
- Pivot tables
- Salesforce Marketing Cloud
- Data Visualization
- Tableau
- Customer Segmentation
- Market Research
- Analytics
About Company
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