Specialist, Solution Architect
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Posted on:
7 hours ago
Vacancies:
1 Vacancy
Job Summary
Marketing Technology Business Analyst
Role Summary
The Marketing Technology Business Analyst plays a critical role in enabling the success of our centralized Marketing Technology (MarTech) organization. Following the consolidation of marketing technology capabilities into a single enterprise team this role provides essential business analysis leadership to ensure scalable well-governed and strategically aligned use of our MarTech ecosystem.
This position serves as a key connector between global marketing commercial and technology stakeholders translating complex cross-platform business needs into clear requirements that drive high-quality solutions across eCommerce platforms Salesforce CRM Salesforce Marketing Cloud and related customer data and activation tools.
Operating with professional independence the Business Analyst owns defined workstreams proactively shapes future-state solutions and materially contributes to roadmap clarity solution quality and delivery outcomes.
Business Context
Marketing initiatives increasingly span multiple platforms regions and business units. As a result the centralized MarTech team faces growing complexity and demand across:
- eCommerce platforms
- Salesforce CRM and Salesforce Marketing Cloud
- Customer data integration and activation capabilities across the MarTech suite
Without sufficient dedicated business analysis capacity the organization faces risks including inconsistent requirements reactive delivery increased rework and limited ability to proactively align stakeholders across time zones. This role directly addresses those risks by strengthening upfront analysis cross-platform alignment and future-state planning.
Key Responsibilities
Business Analysis & Requirements Leadership
- Partner with marketing commercial and technology stakeholders to elicit analyze and document business needs across eCommerce CRM and marketing platforms
- Translate evolving business objectives into clear actionable functional and non-functional requirements
- Develop high-quality artifacts such as process flows capability maps data flows and requirement specifications
Cross-Platform Alignment & Future-State Planning
- Ensure alignment of solutions across Salesforce CRM Salesforce Marketing Cloud eCommerce platforms and supporting MarTech tools
- Identify cross-platform dependencies data considerations and integration impacts early in the lifecycle
- Contribute to future-state design by identifying opportunities for standardization reuse and simplification
Roadmap & Delivery Enablement
- Support MarTech roadmap development by clarifying scope sequencing and interdependencies across initiatives
- Proactively surface risks gaps and overlaps that could impact delivery or long-term scalability
- Reduce downstream delivery risk by driving early stakeholder alignment and clarity of intent
Stakeholder Partnership
- Act as a trusted partner to global stakeholders across regions and time zones
- Facilitate working sessions and discussions to align priorities resolve ambiguity and drive informed decisions
- Balance competing needs while maintaining focus on enterprise-wide outcomes
Level of Accountability
At the level this role is expected to:
- Operate with minimal supervision owning defined analysis workstreams end-to-end
- Exercise sound judgment in ambiguous and complex problem spaces
- Influence outcomes through expertise structured thinking and stakeholder partnership
- Contribute materially to solution quality delivery effectiveness and strategic alignment
This role does not have direct people management responsibilities but plays a critical leadership role through influence and expertise.
Required Qualifications
- Strong experience as a Business Analyst supporting complex enterprise-scale technology initiatives
- Proven ability to work across multiple platforms and systems particularly in marketing CRM eCommerce or customer data domains
- Demonstrated strength in requirements elicitation documentation and stakeholder facilitation
- Experience working with globally distributed teams and stakeholders
Preferred Experience
- Experience with Salesforce CRM and Salesforce Marketing Cloud
- Exposure to eCommerce platforms and MarTech ecosystems
- Understanding of customer data integrations and activation workflows
- Experience contributing to technology roadmaps or future-state planning
Why This Role Matters
This role is foundational to the success of the centralized MarTech model. By strengthening upfront analysis improving cross-platform alignment and enabling proactive planning the Marketing Technology Business Analyst helps the organization scale sustainably and fully realize the benefits of consolidation.
Required Experience:
IC
Key Skills
- Business Process
- VMware
- Cloud
- HTML5
- Windows
- Project managements
- AWS
- Infrastructure
- Web Services
- JQuery
- Java
- Computer Engineering
- Solutions design
- Technical Solutions
- Analytics
About Company
Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gen ... View more
