Role Overview
We are looking for a Performance & App Monetization Manager to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of Business Product and User Acquisition this role encompasses the monetization performance end-to-end.
Your mission is to maximize revenue performance by providing the Product team with data-driven insights to refine app configurations. You will be the expert on balancing user experience with profitability ensuring our freemium models and monetization mechanics are best-in-class.
Key Responsibilities
1. Monetization & Product Input
- Optimize the apps economic engine.
- Define and fine-tune Freemium settings (paywall placement feature gating trial periods) to maximize conversion.
- Translate revenue objectives into clear product recommendations and experiments.
- Conduct continuous benchmarking of competitor practices and industry trends to ensure our monetization UX remains a competitive advantage.
2. Full-Funnel Revenue Performance
- Drive revenue across three core pillars: Subscriptions In-App Purchases (IAP) and Advertising.
- Collaborate with UA teams to provide end-to-end performance analysis ensuring that acquisition spend is aligned with high-LTV users.
- Run rigorous A/B testing schedules on pricing strategy localized offers and promotional seasonalities.
3. Store Management & Partnerships
- Serve as the primary commercial lead for Apple (App Store) and Google (Play Store).
- Monitor store evolutions to leverage new monetization features (e.g. custom product pages win-back offers).
4. Performance Monitoring & Visibility
- Design and manage performance dashboards tracking metrics such as ARPU LTV/CAC ratios and Churn.
- Communicate performance audits and strategic pivots to senior leadership.
Qualifications :
Candidate Profile
- Experience: 23 years in App Monetization or Growth Product Management.
- Economic Performance Mindset: You are obsessed with ROI and have a proven track record of moving the needle on revenue metrics.
- Product Sensibility: You understand how app configuration impacts user behavior and can translate business goals into product requirements.
- Experience with monetization platforms: Familiarity with platforms such as RevenueCat Purchasely or other subscription and in-app purchase platforms is a plus.
- Analytical Expertise: Advanced skills in data visualization and market research/benchmarking.
- Ecosystem Mastery: Deep knowledge of App Store Connect and Google Play Console commercial tools.
- Languages: Professional fluency in English and french is mandatory Spanish is a plus.
Additional Information :
Salary: 35-45k
Company benefits: meal vouchers (9.50/day) profit sharing health insurance employee representative committee: reimbursement of gym membership vacation vouchers tickets (movie tickets culture vouchers etc.) internal mobility and co-opting remote working
Remote Work :
No
Employment Type :
Full-time
Role OverviewWe are looking for a Performance & App Monetization Manager to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of Business Product and User Acquisition this role encompasses the monetization performance end-to-end.Your mission is to maximize...
Role Overview
We are looking for a Performance & App Monetization Manager to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of Business Product and User Acquisition this role encompasses the monetization performance end-to-end.
Your mission is to maximize revenue performance by providing the Product team with data-driven insights to refine app configurations. You will be the expert on balancing user experience with profitability ensuring our freemium models and monetization mechanics are best-in-class.
Key Responsibilities
1. Monetization & Product Input
- Optimize the apps economic engine.
- Define and fine-tune Freemium settings (paywall placement feature gating trial periods) to maximize conversion.
- Translate revenue objectives into clear product recommendations and experiments.
- Conduct continuous benchmarking of competitor practices and industry trends to ensure our monetization UX remains a competitive advantage.
2. Full-Funnel Revenue Performance
- Drive revenue across three core pillars: Subscriptions In-App Purchases (IAP) and Advertising.
- Collaborate with UA teams to provide end-to-end performance analysis ensuring that acquisition spend is aligned with high-LTV users.
- Run rigorous A/B testing schedules on pricing strategy localized offers and promotional seasonalities.
3. Store Management & Partnerships
- Serve as the primary commercial lead for Apple (App Store) and Google (Play Store).
- Monitor store evolutions to leverage new monetization features (e.g. custom product pages win-back offers).
4. Performance Monitoring & Visibility
- Design and manage performance dashboards tracking metrics such as ARPU LTV/CAC ratios and Churn.
- Communicate performance audits and strategic pivots to senior leadership.
Qualifications :
Candidate Profile
- Experience: 23 years in App Monetization or Growth Product Management.
- Economic Performance Mindset: You are obsessed with ROI and have a proven track record of moving the needle on revenue metrics.
- Product Sensibility: You understand how app configuration impacts user behavior and can translate business goals into product requirements.
- Experience with monetization platforms: Familiarity with platforms such as RevenueCat Purchasely or other subscription and in-app purchase platforms is a plus.
- Analytical Expertise: Advanced skills in data visualization and market research/benchmarking.
- Ecosystem Mastery: Deep knowledge of App Store Connect and Google Play Console commercial tools.
- Languages: Professional fluency in English and french is mandatory Spanish is a plus.
Additional Information :
Salary: 35-45k
Company benefits: meal vouchers (9.50/day) profit sharing health insurance employee representative committee: reimbursement of gym membership vacation vouchers tickets (movie tickets culture vouchers etc.) internal mobility and co-opting remote working
Remote Work :
No
Employment Type :
Full-time
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