The Senior Manager Brand & Sales Marketing is responsible for driving integrated go-to-market strategy and proposal development within the Health vertical with a focus on magazine and cross-channel opportunities. This role leads strategic positioning and packaging for client proposals particularly within the pharmaceutical sector and supports revenue growth through innovative brand-driven marketing solutions.
Working closely with Sales Marketing Editorial and other cross-functional teams this position shapes compelling narratives and scalable frameworks that translate editorial initiatives into high-impact client opportunities. This is a hybrid work position.
Integrated Go-To-Market Strategy
Develop and package cross-channel marketing materials aligned with Health initiatives
Translate editorial concepts into client-ready opportunities
Build visually compelling presentations and strategic narratives
Equip Sales and Marketing teams with scalable positioning frameworks
Proposal Development & Sales Partnership
Collaborate with Sales to shape client strategies and support key accounts
Serve as the strategic magazine lead within integrated proposals
Guide positioning packaging and client-facing recommendations
Brand Positioning
Create clear differentiated marketing narratives across magazine and multi-channel environments
Ensure consistency of messaging across materials and proposals
Cross-Portfolio Innovation
Partner with marketing and editorial leadership to develop new tentpoles franchises and integrated programs
Align solutions with client demand and portfolio-wide objectives
Cross-Functional Collaboration
Work closely with editorial research product marketing activation and account strategy teams
Ensure alignment from concept development through market launch
Experience:
5 years of experience in brand marketing and/or pre-sales RFP marketing within a digital publisher or media organization
Experience supporting pharmaceutical clients and integrated proposals preferred
Skills & Abilities:
Strong understanding of publishing magazine marketing and cross-channel storytelling
Proven ability to develop insight-driven proposals and go-to-market materials
Excellent creative writing and storytelling skills
Advanced presentation development skills (PowerPoint proficiency required)
Strong communication skills across sales editorial marketing and client audiences
Highly collaborative with ability to drive initiatives independently
Strategic mindset with strong business acumen
Ability to manage multiple priorities in a fast-paced environment