Role Overview
Were hiring a strategic customer-centric Director of Product Marketing to define how our products are positioned launched and adopted. Youll sit at the intersection of Product Development Marketing and Sales aligning these teams behind a clear compelling go-to-market strategy. Your mission is to ensure every customer touchpoint reinforces our value proposition while unlocking new growth and expansion this role your success will directly accelerate Funnels revenue growth and market leadership.
Key Responsibilities
Establish a compelling market position for Funnels data integration marketing measurement and reporting solutions clearly defining our role within the broader marketing intelligence landscape.
Define messaging around our products differentiated value proposition in a way that resonates with our target audiences. Ensure our messaging is consistent across customer touch points.
Orchestrate successful product and feature launches through cross-functional collaboration with Product Marketing and Sales teams.
Spearhead market research and customer feedback initiatives to analyze needs and the competitive landscape ensuring ongoing market relevance.
Partner with Sales Enablement to equip the team with the tools training and resources necessary to position and sell Funnel effectively.
Develop compelling customer stories and proof points including case studies and testimonials that highlight real-world impact and ROI.
Lead and coach a small high-performing team of individual contributors fostering professional growth and excellence
We Believe You Have:
Proven track record of leading successful go-to-market strategies and launching products that customers love and that achieve significant business impact
8 years of experience in product marketing or related roles in a high-growth environment
Experience leading and growing a high-performing team
Exceptional storytelling and communication skills with the ability to translate complex concepts into simple compelling narratives
Strong analytical mindset with a data-informed approach to decision-making
Deep understanding of customer personas market dynamics and competitive analysis
Experience working with cross-functional teams including product development marketing and sales
Demonstrated success influencing senior stakeholders and cross-functional teams; you know how to lead without formal authority.
Comfortable operating in fast-moving environments curious and adept at navigating new information and change.
A plus if you have experience in digital marketing or data analytics
Other information
This role is based in our Stockholm office. At Funnel we embrace an office-first approach working on-site at least four days a week. While we offer plenty of flexibility for lifes events summer months and holidays we aim to avoid fixed remote workdays.
About Funnel
Funnel is the leading Marketing Intelligence platform that empowers marketers to automatically integrate measure and report on data from over 500 marketing platforms. Trusted by almost 3000 businesses worldwide including globally recognized brands such as Adidas and Sony Funnel generated over $57 in ARR in 2025 and continues to feature in the FT 1000 list of Europes fastest-growing companies. Since its founding in 2014 Funnel has grown into a global team of over 300 employees with offices in Stockholm Boston Hamburg and Sydney.
Funnel is the leading Marketing Intelligence platform that empowers marketers to automatically integrate, attribute, measure, and report on data from over 500 marketing platforms.Trusted by almost 3,000 businesses worldwide, including globally recognized brands such as Adidas and Sony ... View more