Are you ready to join a team of innovators creative thinkers andbrand and digital conversion gurusThe MDLZ USOmnichannel Marketing and Activationteam isdriving conversion across in-store and onlineonall ofourgreat brandsincluding OREORitzand Sour Patch Kids.Wereleveragingbest in class resourcesandtop tier customer relationshipsto bring our iconic brands into millions ofconsumershomesevery day.Itsan exciting place tobe jointeamthatshelping to build the future of FMCGconversion!
Mondelēz has a bold ambition to be the leader in online snacking. This position will be the critical business lead responsible for accelerating Mondelēzs ambition across ourWalmart business bydelivering activation across our brands and driving our digital commerce flywheel.The position partners deeply with the Walmart Customer Business Team (CBT).
This role will work closely with theWalmart team(both MDLZ and customer)to driveintegrated marketingactivations across modalities for all of our brands andgrowth strategies acrosstheelements ofour MDLZ Digital CommerceFlywheel: optimizing online assortment maximizing online availability and in-stock rates working closely withinternal MDLZ teams tooptimize content build searchstrategies and manage retail media execution.
Ultimately theSrWalmart Omnichannel Activation Manageris responsible fordeliveringMondelēzs long-term growth activating our brands at our key customers to driveconversionand integrating all Walmart digital commerce operationsinto our everyday business management.
Preferred geographic locationis Bentonville Arkansas.
Main Responsibilities
Develop and execute Omnichannel business plansin partnership with our Customer Business Teams andHQ category planning teams. This includes ensuring our eCommerce best practices around assortment contentsearchand activationare incorporated into customer plans.Lead digital stewardship - assess key flywheel opportunitiesdevelop and drive projects to address opportunities recordlearningsand best practices to be shared across the MDLZ organization.Partner across Walmart and the MDLZ organization to remove barriers for growth.
Drive omnichannel activations for MDLZ brandsat Walmart in partnership with the Walmart CBT and headquarters brand teams.Develop and build strategies forbest-in-classconversion to propel our Walmart business in achieving our aggressive growth goals.Responsible for brief development brainstormsprogramsell-inand execution.Manageagenciespartnershipsand cross functionalstakeholdersas necessary to ensure program success.
Partner with our retailers to improve theirdigital commerce and activationcapabilitiesand roadmap. This includes capability assessments and transparent conversations with the retailers around how they compare in the marketplace and how we can work together to achieve best in class.
KeyKPIs:
Market share total in-store and online
Revenue and volume growth
Delivery of impactfulomnichannel marketing activations at Walmart
Stakeholders:
External
Walmart merchantWalmart ConnectandWalmart Scintillateams
External Media Agencies& Data Vendors
Peer Network
Internal
WalmartVice PresidentCustomer Vice Presidents(CVP) Sales Planner and key cross functional business leads
Insights & Analytics teams across the organization
Media & Retail Media Strategy organization
Category marketing teams
Omnichannel Marketing & Activation Team across customers
Travel:Up to 25%
What extra ingredients you will bring:
ShopperEcommerce Trade orBrand marketing experience preferred
Digital commerceand retail mediaexperience
7-10years of CPG experience
Experience withWalmartScintillaa plus
Comfortable managing with ambiguity and working in a role where the scope will change over time based on business needs
Knows how to get things done both through formal channels and informal network
Understands Mondelez culture and cultures of external retail organizations / customers
Establishes partnerships with key internal support functions and stakeholders
Instills trust and credibility with customers to influence strategies and tactics
Understands origin and reasoning behind best practices; shares best practices across team
Competent presenting to internal and external leaders can be trusted during challenging questioning
Experience driving success with a cross functional team
Strong proactive communication skills
Customer focus management planning
Capability/background in analytics and insights
Connection to external industry resources
In addition Mondelez International offers the following benefits: health insurance wellness and family support programs life and disability insurance retirement savings plans paid leave programs education related programs paid holidays and vacation time. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully paid for by the company.
No Relocation support availableThe United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here we produce our well-loved household favorites to provide our consumers with the right snack at the right moment made the right way. We have corporate offices sales manufacturing and distribution locations throughout the U.S. to ensure our iconic brandsincluding Oreo and Chips Ahoy! cookies Ritz Wheat Thins and Triscuit crackers and Swedish Fish and Sour Patch Kids confectionery products are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability protected Veteran status sexual orientation gender identity gender expression genetic information or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact for assistance.
For more information about your Federal rights please see; EEO is the Law Poster Supplement; Pay Transparency Nondiscrimination Provision; Know Your Rights: Workplace Discrimination is Illegal
Required Experience:
Senior Manager
Mondelēz International, Inc. empowers people to snack right in over 150 countries around the world. We're leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. ... View more