Director of Brand Marketing

AccorHotel

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profile Job Location:

Budapest - Hungary

profile Monthly Salary: Not Disclosed
Posted on: 9 hours ago
Vacancies: 1 Vacancy

Job Summary

What youll do

  • It goes without saying that you need to have a deep understanding of lifestyle communities. You will need to get under the skin of the brand and property to drive insightful ideas partnerships and opportunities that build cultural relevance and authenticity.
  • We always balance the heart and the head so you will work with our commercial teams to drive revenue manage budgets set metrics and assess data and effectiveness of plans.
  • Develop and execute comprehensive pre-opening marketing and PR campaigns to generate buzz and awareness including partnering with creative agencies and internal teams to make this happen.
  • Develop and implement long-term marketing strategies including supporting brand positioning efforts to differentiate the hotel in a competitive market.
  • Ensure consistency and alignment of all marketing initiatives and campaigns across digital traditional and experiential channels as well as the digital landscape.
  • We are all about delivering the best hospitality for our guests. To do this you will work with our operations teams defining the brand experience and standards and ensuring that they are brought to life at every guest touch point.
  • Position the brand effectively maintaining consistency and a clear brand identity.
  • Drive brand-led positioning of all F&B concepts in close collaboration with the operations team to make sure that our restaurants and bars are market relevant and profitable.
  • Promote a culture of collaboration and creativity leading and mentoring a marketing team.

Qualifications :

What were looking for

  • Strong brand marketing experience. Experience in hospitality isnt a must but we do want you to be genuinely interested in our industry; whether thats a love for a delicious meal a decent drink a cozy bed or a travel adventure.
  • A passionate brand guardian who cares about every creative detail with no compromise.
  • A balance between a methodical process and results driven approach and flexibility and creativity when it comes to juggling multiple priorities meeting deadlines and finding solutions.
  • You are comfortable with the strategic as well as day to day detail.
  • You are an excellent relationship builder confident in working with other teams leaders and ownership; youre passionate about what we can achieve together.
  • You want to question the norm and create change by doing things differently.
  • Youre grounded we leave our egos at the door and approach everything with an open mind.

Additional Information :

Whats in it for you...

  • The opportunity to launch an exciting new hospitality concept in Budapest and have a real impact on its success.
  • Join an innovative fast-growing international group thats committed to not just building new hotels but building a global brand.
  • The chance to challenge the norm and work in an environment that is both creative and rewarding.
  • Become part of a team thats very passionate about creating great hospitality experiences and building a portfolio of brands.
  • A competitive package and plenty of opportunity for development.

 


Remote Work :

No


Employment Type :

Full-time

What youll doIt goes without saying that you need to have a deep understanding of lifestyle communities. You will need to get under the skin of the brand and property to drive insightful ideas partnerships and opportunities that build cultural relevance and authenticity.We always balance the heart a...
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Key Skills

  • Crisis Management
  • Marketing
  • Public Relations
  • Fundraising
  • Media Relations
  • Constant Contact
  • Strategic Planning
  • Social Media Management
  • Team Management
  • Public Speaking
  • Wordpress
  • Writing Skills

About Company

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As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a com ... View more

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