Marketing Manager, Canada Marketing & Prime

The Amazon Canada Marketing team is responsible for creating best-in-class shopping experiences for Canadian the role you will be responsible for onsite merchandising support key categories including fashion consumer electronics pets new product launches and more.

The successful candidate will plan and schedule content across the site and outbound channels analyze metrics and report on performance. They will be data driven results-orients and able to effectively manage stakeholders across marketing and business teams.

Key job responsibilities
Drive internal and external traffic

Plan develop and execute compelling e-mails and merchandising campaigns

Analyze results of merchandising and traffic efforts

Plan develop and coordinate cross-site sales and events

Review and drive improvements to customer experience

Analyze performance of content and email always seeking ways to improve

Work with vendors and vendor managers to create on-brand best-in-class content

Analyze traffic patterns and optimize for seasonality relevance and selection drive site improvements

Drive A/B Weblab testing

- 4 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience producing marketing promotional material for Owned & Operated channels
- Experience in brand identity and voice development
- Experience creating brand marketing content
- Bachelors degree

- Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc.) for targeting segmentation reporting for demand generation
- Experience with A/B testing especially around audience segmentation and targeting
- Usage of generative AI tools to enhance workflow efficiency with a willingness to learn effective prompting and evaluation practices.
- Ability to recognize opportunities where generative AI could enhance products workflows or customer experiences.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. As a total compensation company Amazons package may include other elements such as sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon offers comprehensive benefits including health insurance (medical dental vision prescription basic life & AD&D insurance) Registered Retirement Savings Plan (RRSP) Deferred Profit Sharing Plan (DPSP) paid time off and other resources to improve health and well-being. We thank all applicants for their interest however only those interviewed will be advised as to hiring status.

CAN BC Vancouver - 68400.00 - 114300.00 CAD annually
CAN ON Toronto - 68400.00 - 114300.00 CAD annually