Omnichannel & Content Associate
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Job Location:
Monthly Salary:
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
Role Summary
We are seeking an Omnichannel & Content Associate to help elevate our brand and customer engagement through datainformed content and channel operations. You will run a core insights engine that connects segmentation regular reporting and leadingindicator dashboards to surface early signals and guide action. On the channel side you will support alwayson content across our owned mediaPfizer Hong Kong YouTube and social channelsand help coordinate approved content for RedNote/WeChat in partnership with our Mainland China team. The ideal candidate combines analytical thinking creative energy and a strong getthingsdone mindset in a regulated environment.
What Youll Do
1) Insights Engine
- Maintain brandlevel segmentation baselines that enable consistent tracking and territory planning inputs.
- Produce timely reporting (monthly and weekly) with concise narratives and clear nextstep recommendations.
- Build and refresh leadingindicator dashboards that highlight early market and customer signals to inform priorities budgets and focus.
2) Omnichannel Execution
- Execute alwayson programs across priority brands and channels ensuring quality and consistency from brief to delivery.
- Drive ideation for social and video content and review agencydeveloped content to ensure fit to objectives brand voice and compliance.
- Manage editorial calendars for owned channels (YouTube and social) and coordinate approved asset localization/repurposing including RedNote/WeChat with Mainland partners.
- Support measurement readiness by maintaining clean tagging trafficking details and documentation suited for a regulated setting.
3) AI & Intelligent Automation
- Leverage AI tools (including Copilot) to assist with compliant marketing content drafts variations and productivity aids.
- Identify highimpact AI use cases streamline/automate repeatable processes with AI agents and help drive internal adoption through demos simple enablement materials and bestpractice sharing.
- Capture outcomes at a high level (e.g. time saved quality improvements) to inform continuous improvement.
4) Governance & Ways of Working
- Uphold medical/legal approvals brand standards and documentation practices appropriate for a regulated industry.
- Collaborate effectively with Marketing Medical Commercial Excellence Data/Analytics and agency partners to meet quality bars and timelines.
What Youll Gain
- Endtoend exposure to how content channels and analytics connect to business outcomes.
- Handson experience with leadingindicator frameworks and data storytelling that inform real decisions.
- Practical AI skills using modern tools (including Copilot) to accelerate ideation workflow automation and productivity.
- Crossfunctional collaboration across marketing medical and analytics teams building stakeholder and projectmanagement muscle.
- Category understanding in a complex highly regulated healthcare environmentideal for longterm growth in marketing analytics or commercial excellence.
Qualifications
- 12 years of experience in digital marketing content operations or marketing analytics (agency or inhouse). Proficiency in English and Cantonese.
- Familiarity with alwayson programs and the ability to translate performance signals into clear recommendations.
- Proficiency with dashboards/BI and spreadsheets; comfortable enforcing taxonomy and tagging standards.
- Strong communication skills: turns data and creative ideas into crisp actionable narratives.
- Comfortable working with agencies and crossfunctional partners in a structured complianceoriented environment.
Core Competencies
- Think out of the box: brings fresh ideas to content channels and measurement.
- Todo / cando attitude: proactive resourceful and biased toward action.
- Systems thinking: connects segmentation reporting dashboards and channel ops into a cohesive operating model.
- Operational rigor: calendar discipline QA mindset and meticulous documentation.
- Collaboration & communication: builds trust and momentum with crossfunctional teams and partners.
- Learning mindset: eager to experiment iterate and adopt new tools (including AI).
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Market AccessRequired Experience:
IC
Key Skills
- Compliance Management
- Information Management
- Proofreading
- Social Intelligence
- Content Quality
- Factual Information
- Video Packages
- Conduct Interviews
- Records Management
- Creative Content
- Editorials
- News Stories
- Newsgathering
- Content Reviews
About Company
Erfahren Sie mehr über uns als forschendes und produzierendes Pharmaunternehmen: Von unserem Beitrag zum medizinischen Fortschritt bis zur nachhaltigen Produktion.
