Head Sales (Digital Platform)

Gurgaon - India

Monthly Salary: Not Disclosed

Posted on: 3 hours ago

Vacancies: 1 Vacancy

Job Summary

Role / Title: Media Content Sales Lead

Reporting To: Chief Editor

Department: Digital Business

Location: Mumbai

KEY OBJECTIVE OF THE JOB

Drive revenue growth by identifying new opportunities building strategic client relationships and pitching branded content solutions that meet client needs while ensuring seamless collaboration from initial outreach through to project execution

MAJOR DELIVERABLES:

Business Development & Client Acquisition:

Identify and pursue new business opportunities within branded content and digital media
Build and nurture relationships with key decision-makers at Automotive OEMs allied industries and Advertisement agencies to drive partnerships
Conduct market research to identify trends opportunities and competitive landscape
Identify new market opportunities to expand the client base and revenue streams
Proactively pitch branded content solutions developing a pipeline through research networking and industry events
Develop a robust revenue pipeline through direct reach out networking and industry events
Collaborate with internal teams to craft customized branded content proposals that meet client objectives

Revenue Growth & Strategic Partnerships:

Develop and execute sales strategies to achieve revenue targets and grow the client base
Identify growth areas and new market opportunities ensuring consistent business expansion
Collaborate with the creative and production teams to align sales pitches with the creative vision of branded content
Drive negotiations and close deals that align with the teams production capabilities and revenue goals
Ensure operational excellence for all activities including from client contracts purchase orders to assignment delivery to invoicing and collections

Idea Generation & IP Development:

Collaborate with the creative team to develop and pitch original branded content ideas and IPs (e.g. video series digital shows)
Develop original IPs and branded content concepts that can be packaged and pitched to potential clients across various verticals (e.g. video series digital shows unique formats)
Stay ahead of content and marketing trends offering innovative ideas to clients
Drive the launch and sales strategy for these IPs tailoring pitches to different industries and client needs

Role Specifications

Educational Qualification:

Masters / Bachelors degree in Advertising Communications Marketing Business Management or a related field

Years and type of experience:

10 years of experience in sales or business development within Automotive media or digital content.

Technical Competencies:

Proven track record of achieving sales targets and growing client portfolios.
Strong understanding of branded content white label content digital media and video production.
Experience in developing and selling original IPs and content concepts.
Excellent communication negotiation and presentation skills.
Ability to work independently and manage multiple priorities.
Passion for storytelling and creative content.

Behavioral Competencies:

Entrepreneurial mindset
Creative content creation
Digital led problem solving
Customer obsession
Innovation Led Transformation
Bias for Implementation
Team Orientation

Weaving passion & energy at work

Role / Title: Media Content Sales LeadReporting To: Chief Editor Department: Digital BusinessLocation: MumbaiKEY OBJECTIVE OF THE JOBDrive revenue growth by identifying new opportunities building strategic client relationships and pitching branded content solutions that meet client needs while ens...