Brand Lead, Oncology (Solid Cancer & Pipeline)
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Job Location:
Monthly Salary:
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
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Job Description
Job Description
- Own end-to-end brand strategy development and execution for Solid Cancer Products and Oncology Pipeline Products to drive patient impact competitive differentiation and sustainable growth.
- Develop and deliver integrated annual/multi-year brand plans aligned to global strategy and local market situations (patient journey treatment pathways stakeholder needs access to medicines).
- Translate objectives into clear priorities and high-impact initiatives across channels (HCP engagement scientific platforms digital events) in compliance with governance and regulations.
- Lead cross-functional planning and execution with Sales Medical Market Access Finance Regulatory Compliance and Supply/Operations; set direction timelines owners and decision points to ensure on-time delivery.
- Drive market development and penetration through customer segmentation targeting and execution plans that expand reach and adoption.
- Do comprehensive analysis for new pipeline in order to understand the patient journey unmet need and the opportunities and developing the Business case.
- Build and sustain partnerships with healthcare professionals medical societies and other stakeholders to strengthen positioning and credibility.
- Enable the field team with strong value messages engagement plans and tools; partner with sales leadership on training to improve performance.
- Lead value communication and materials: clear narratives positioning and stakeholder-specific content that is scientifically accurate and compliant.
- Manage lifecycle and portfolio performance (indication/segment prioritization campaign optimization continuous improvement based on insights and feedback).
- Own forecasting budgeting and KPI reviews; identify gaps early and drive corrective actions to deliver targets.
- Maintain market and competitive intelligence; convert insights into recommendations and agile responses to changes.
- Apply disciplined project management; manage resources and ensure activities meet Takeda policies and local requirements.
Locations
Jakarta IndonesiaWorker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time
Key Skills
- Hospital Experience
- Acute Care
- Basic Life Support
- ICU Experience
- Infusion Experience
- Triage
- TFS
- Conflict Management
- Nursing
- Critical Care Experience
- Epic
- Medication Administration
About Company
Takeda is a patient-focused, R&D-driven global biopharmaceutical company committed to bringing Better Health and a Brighter Future.
