Director, Integrated Insights & Analytics Rare Disease

AboutThis Role

The Director Integrated Insights and Analytics Lead - Rare Diseaseis a Therapeutic area facing role enabling data-driven decisions and proactively delivering actionable insights.

This position will allow you to shape the Rare Disease cross-functional team a top priority for Biogen North America laying the groundwork for processes that can be scaled across other brand teams.

This position offers an extraordinary opportunity to innovate and evolve Biogens industry-leading portfolio improving patient outcomes for millions. Responsibilities include insights and analytics including primary marketing research secondary analytics forecasting guidance and competitive role reports intoSenior Directorof Decision Sciences andis a core member of thefranchise leadership team

As the key partner to commercial and marketing leadershipand a member of the Decision Sciences you will help identify& addressthe most important business problems facing the franchise. The role willleveragethe capabilities of the decision sciences hubs such as data science and digital forecasting and data strategy to synthesize role will partner directly with North America Leadership team members and Heads of Marketingto proactively communicate risks and opportunities anddrive action

Additionally this role willleadthe development of performance narrative and generation of insights supporting USbrandin collaboration with the franchise lead brand leadInsights leadand (asappropriate)Global stakeholders.

WhatYoullDo

• Lead and manage the relationship with Franchise Leadership Teamin support of the insights lead

• Drive insights agenda:Scope lead and deliverbrand projectsacross core insights functions including market research forecasting support competitive intelligence brand analytics and field analytics

• Be a subject matter expert in different areas of Decision sciences such as forecasting patient analytics market researchandbehavioral science anddisrupt the thinking and introspection brand performance

• Deliver high quality ad hoc analyses to leadership that offer clear recommendationsto drivebrand strategy

• Proactivelyprovideactionable insights to key stakeholders for bothshort-termresource allocation decision and long-term strategy development

• Collaboratingwith Advanced Analytics and Orchestration team and other Business Intelligence and Operations (BIO) teams to support initiatives to guide brand execution

• Lead IntegratedCustomer Plan (ICP) and Annual Operating Plan (AOP)and provide commercial team with comprehensive performance target audience and market insights to support strategy & resource investment

• Cultivate strong relationships and effective ways of working within MS Marketing team

• Pursuenovel research methodologies that offer new capabilities and ways tooptimizeproject efficiency

• Partner effectively with leadership to ensure that key business decisions are based on data/fact-based analysis

• Drive innovation in analytics and business execution to have impact onbusinessperformance

Who You Are

You are an exceptional leaderand a contributorpassionateabout being part of a high-performance team that prioritizes &delivers onthe needs of our corepartnering functions. You have:

• High Analytical Horsepower / Skillset High comfort sourcing manipulatinganalyzingand visualizing data; ability to effectively present and defend analyses. Strong ability to use data and research to diagnose issues and test hypotheses for the commercial team.

• Project / Deliverable Management Expertise Highproficiencywith gathering and synthesizing qualitative and quantitative inputs into synthesized actionable insights

• Advanced StrategicThinking andinnovation Able to independently design/identifythe ideal approach to answering complex business questions pulling from all available internal/external data sources; able to draft synthesized outputs and drive beyond the raw output of the analysis to actionable insights;anticipatesthe next question(s) from management

• Communication Ability to deliver information & recommendations succinctly in verbal and written communications/deliverables; able to distill complex analyses into meaningful insights and conclusions for executive audiences

• HighPartnerfunction-Orientation Acts as athoughtpartner to marketingsalesand other functional teams

• Collaboration Able to collaborate effectively with various functional partners to probe/ask questions gather required information for analyses andparticipateas a value-added cross-functional partner

• Deals Well with Ambiguity / Intensity Operates well in a fast-paced environment driven by senior leadership requests and evolving business needs

• Independence Able to manage workload with limited guidance; effective managing to expectations and ability to scope/prioritize work withrelatively highindependence

Qualifications

• 10yearsrelevant experience with a life sciences company or consulting firm supporting the healthcare industry.

• Consulting background strongly preferred.

• Rare Disease experience highly preferred.

• Solid understanding of commercial business and industry standard datasets script (IQVIA Symphony etc.) Patient (Specialty Pharmacies/Distributors) and Managed Care (Symphony etc.).

• Masters Degree preferred.

Additional Information