Digital Marketing, Star Plus (Consultant)
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Job Location:
Monthly Salary:
Posted on:
21 hours ago
Vacancies:
1 Vacancy
Job Summary
We are looking for a digital-native marketer who lives and breathes social media and truly understands consumers on Instagram Facebook and emerging platforms. Youll work closely with the Star Plus marketing team to shape social media communication for shows write copy guide creatives and drive digital-first campaign execution.
Key Responsibilities
- Lead day-to-day social media communication for Star Plus shows (copy creatives posts reels etc.)
- Drive digital campaign planning and execution with internal teams and external agencies
- Manage always-on social media content and ensure cultural and brand tonality
- Track social/content trends and proactively integrate them into platform strategy
- Provide qualitative creative feedback (visuals captions hooks edits)
- Support influencer and talent-driven content initiatives
- Work with media and digital partners to drive campaign reach and performance
- Edit review and refine social content based on trends and platform performance
What were looking for
- 45 years of experience handling social media mandates
- Experience with consumer-facing brands or digital/creative agencies
- Strong creative instinctsability to write and think socially
- Comfort working at the pace and creative rigour of Star Plus
- Very strong understanding of Instagram Facebook and short-form content culture
Nice to have
- Familiarity with entertainment content / pop culture
- Experience with digital performance optimization platform dashboards
- Experience working with talent/influencers is a plus
Education
- Graduate or Postgraduate preferred (Marketing/Communications/Media)
Contract Duration
- 6 Months
About Us
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of million people across geographies.
JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities gender gender identity and any other characteristics or status that is legally protected.
If you would like more information about how your data is processed please contact us.
Required Experience:
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Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
About Company
JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.
