Account Manager, Paid Social (Maternity Cover)

1176 - Account Manager Paid Social (Maternity Cover) - MM&D

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth that benefits all stakeholders better for people planet and business by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.

Role Summary and Impact

You will reportintothePaid SocialAccount thePaid Socialteamyou will be integral toachievingclient goals andthe developmentandoptimizationofPaid Socialactivity as part of integrated multi-channel will be expected to use your own initiative to manageFacebook/Instagram TwitterGoogleYouTubeandLinkedincampaigns. Youwill be expected to champion the best practice approach to delivering campaignsmulti marketstrategy coordination and communication. You will lead by example taking responsibility for the guidance and development of junior members of the team.

Principalresponsibilities:

Performance

• Leading the planningcreation and on-going management ofPaid Socialcampaigns

• Carrying out health checks ontheaccounts toensure they are set up and running as per Mindshare best practice

• Proactively performingregular optimization of accounts monitoring market changes andidentifyingdevelopment opportunities

• Creating and leading the execution of developmentand testing plans including media owner betaswherepossible

• Preparingpresentationsand leadingclientcalls and face to face meetings

• Working with the AD to devise campaign strategyand translate this into campaign delivery

Profile

• Playing an active role in team meetings and agency events

• Writing case studies ofgreat workdelivered by the team

• Volunteering toassistwith new business pitches and other cross-agency initiatives

People

• Collaborating with other digital teams within theMindshare Outcomeshub

• Delegating and managing workloads across thejunior members of theteam

• Contributing to andowningpersonal development plans

• Arranging/attendingtraining to progress youand the teams knowledge and capability

• Motivatingjunior team members to develop their knowledge of socialbest practices

• Supportingthe educatingof planningteams on the benefits and purpose ofPaid Social

Process

• Making full use of the technology availableimplementingprocesses and practices that maximizeoperational efficiencies

• Theaccuratemanagement of budgetsadhering to the Mindshare finance process

• Taking responsibility for junior team members accurately following all aspects of Mindshare process

• Identifyingopportunities for process improvement and providing recommendations

Performance measures:

• Consistently hitting and exceedingclientstargets

• Overseeing the implementation of best practices and knowledge sharing

• Managing the development of junior team members

Skills and Experience

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

• Exceptionalhands onPaid Socialexperience and comprehensive knowledge of best practice

• Experiencesupportingdevelopingand mentoring junior team members

• Experience managingBrand andDRcampaigns optimising accountsto achieve performance targets

• An expert indeveloping and implementing audience strategiesto optimisePaid Socialcampaigns

• Experienced inapplyingbid rules buyingmethodsand automation to optimise and complementcampaign management tasks

• Proficient in using advance features available withinthe native and 3rdpartyPaid Socialplatforms(Facebook Twitter SnapchatLinkedin etc.)and tracking platformslikeGADoubleClickand Adobe Analytics

• Able to clearly articulate the rationale for proposed campaign tactics(channels budget audience formats etc.)and present these back internally and to clients

• Aware of howPaid Socialcan integrate with other digital and offline channels

• Able to devise a testing approach/roadmapdelivering statistically significant results and insights

• Experience working with client leadershipdeveloping day to day client relationships

• Analytically minded withverygoodattention to detailable toidentifytrends in large data sets

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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