Social Media and Digital Specialist

Toronto - Canada

Monthly Salary: Not Disclosed

Posted on: 18 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

About us

You would be described as:

Creative and analytical balance: Equal parts artist and scientist.
Agile and curious: Always learning testing and iterating.
Excellent communicator: Able to collaborate across time zones and teams.

Key Responsibilities:

Develop and execute comprehensive social media and digital marketing strategies to enhance brand awareness and engagement.
Lead campaigns and product launches in collaboration with the team to conceptualize develop from ideation to rollout and optimization.
Manage and optimize company pages across various platforms (Facebook Instagram LinkedIn Twitter etc.).
Analyze and adapt KPIs to reach maximum engagement sentiment share of voice and pivot in real time as needed to optimize strategy.
Collaborate with creative content writer(s) to ensure brand-aligned messaging across channels while providing strategic guidance rather than directly authoring copy for publishing content tailored to target audiences.
Monitor trends analyze performance metrics and adjust strategies accordingly.
Collaborate with cross-functional teams to align digital initiatives with business goals.
In collaboration with the Director manage paid advertising campaigns SEO strategies and influencer partnerships.
Ensure brand consistency and maintain a strong online reputation.
Stay updated on emerging digital trends and technologies to drive innovation.

Qualifications & Skills:

Proven experience in social media management and digital marketing.
Strong understanding of analytics tools (Google Analytics Meta Business Suite etc.).
Excellent communication leadership and project management skills.
Ability to develop creative and data-driven strategies.
Experience in paid advertising SEO and influencer marketing.

This role is right for you if:

You are master schema markup to site speed and mobile-first indexingand speak Googles language.
Understand Keyword strategy like a detective targeting terms that matter locally and globally.
You master Content optimization to create highly relevant readable and search engine-friendly content.
You interpret data to drive decisions.
You align SEO and social media with paid media email content and PR for a unified impact.
You have a goal-driven mindset: Whether its boosting traffic or building brand trust they always work with purpose.

This Role Probably Isnt Right If:

Youre still learning the ropes of performance marketing.
You prefer stability over scale.
You struggle to manage multiple moving pieces at once or get flustered under time pressure
You need constant feedback or daily check-ins to stay on track.
You dislike tracking numbers analyzing campaign performance or tweaking systems.
You arent comfortable taking ownership when results fall short and driving the fix.
You see SOPs and process documentation as annoying red tape rather than tools for leverage.
You prefer to be told exactly what to do rather than figure it out and run with it.

RamSoft offers a casual work environment flexible work hours and a competitive compensation and benefits package. RamSoft Inc. is an equal opportunity employer and committed to fostering an accessible and inclusive environment for employees and customers. If you require any accommodation for the recruitment/interview process (including alternate formats of materials or accessible meeting rooms or other accommodation) please let our HR department know and we will work with you to meet your needs.

Required Experience:

Senior IC

About usYou would be described as:Creative and analytical balance: Equal parts artist and scientist.Agile and curious: Always learning testing and iterating.Excellent communicator: Able to collaborate across time zones and teams.Key Responsibilities:Develop and execute comprehensive social media and...